Job description
This is an exciting opportunity to join one of the UK’s leading online travel agencies, working with the marketing department in the role of Digital Marketing Executive. Based in Thornaby-On-Tees, you will be working with several strategic brands under the TUI UK & Ireland umbrella.
This diverse and challenging role comes as the package holiday industry tackles an increasingly varied and multi-faceted list of marketing channels – from numerous social media platforms opportunities, to email and content marketing. Good communication is critical to the success of a business, and this role is a key part of that.
Closing date for applications will be 10th September.
ABOUT THE JOB
- You will assist the CRM & Content Manager in planning and execution of content for marketing campaigns, and their cross-channel delivery and outreach.
- The Digital Marketing Executive will be expected to provide creative input for campaigns, proactively communicating these to the wider team.
- You will work with other marketing colleagues including designers to create compelling digital marketing campaigns.
- As Digital Marketing Executive you will produce content for use on our websites, blogs, emails and other marketing channels.
- You will create written content with a consideration for brand tone of voice, plus SEO principles where applicable.
- You will use Google Analytics and other tools to benchmark the success of your communications against agreed KPIs. All published copy will be of high quality and have a consistent tone of voice maintaining clear brand principles throughout.
- You will be responsible for the outreach to appropriate channels to ensure maximum exposure for the brand and seek to develop relationships and partnerships with key publishers wherever possible
ABOUT YOU
- Brand marketing experience or relevant qualifications
- Good understanding of SEO principles in relation to web content
- Keen eye for detail and ability to spot mistakes
- Excellent communication skills (internal & external contacts)
- Ability to generate engagement for a given subject across a variety of media channels
- Experience of outreach to online channels
- Understanding of web tracking, using Google Analytics or similar
- Ability to adapt content across a wide range of audiences
- Self-motivated with the ability to work on own initiative, proactive but can also be a team player supporting colleagues and managers when required
ABOUT OUR OFFER
- Fantastic holiday benefits including discounts, special offers and the ability to purchase additional ‘TUI time off’
- Health and Wellbeing support in five key areas – Financial, Health, Social, Community and Career
- Discretionary Bonus Scheme
- Excellent rates with foreign exchange
- Pension scheme and life assurance.
We want to be the best-loved holiday company not only for our customers, but for our colleagues too. That’s why we offer a variety of benefits that go above and beyond a competitive salary, so we can help you to live your best life happily at TUI. Click here to find out more.
We love to see your uniqueness shine through and inspire the future of travel. If you would like to read more about what Diversity & Inclusion means to us simply visit Our DNA
If you require any further information regarding this opportunity, please email [email protected] . We really value your interest in TUI and will be back in touch with you shortly after the application closing date.
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