Marketing Executive London, England
Job description
Period/Terms: Full time (5 days) / Part-time considered (4 days)
Remuneration: £30,000 to £35,000 - pa (pro-rated for part-time)
Location: This is a hybrid role with role, home based, with regular days in our London office (1-2 days per week) and occasional travel to business conferences and to visit our partner colleges UK-wide (6-8 days per year)
Reporting to: Senior Marketing Manager
This is a great opportunity for an enthusiastic individual who has worked for 3+ years in a marketing or events role, either within education or with a small or medium sized organisation.
We are seeking someone who is confident in dealing with a wide range of stakeholders and capable of managing relationships with marketing teams at our partner colleges and leading on planning and organising corporate events.
This is a hands-on role, requiring direct knowledge of a range of marketing tools and platforms. You should have experience of managing external relationships and event management.
You should keen to develop your skills as part of a friendly team in an innovative, rapidly growing business.
Key responsibilities
Reporting to the Senior Marketing Manager, the role will involve managing and coordinating marketing activities for Mindful Education, both across college partners and for Mindful Education’s own corporate marketing, including corporate events.
Responsibilities – partner marketing
- Working with our college partners to manage marketing campaigns to recruit learners onto the colleges’ courses and apprenticeships, including paid and organic campaigns on Facebook, Instagram, AdWords and LinkedIn
- Measuring and reporting on performance of digital marketing campaigns, and assessing against goals (ROI and KPIs)
- Directly managing relationships with marketing and admissions teams across selected college partners
Responsibilities – Mindful Education corporate marketing
- Working with the Director of Marketing, lead on planning, organising and admin for corporate and internal events
- Working with the Senior Marketing Manager, assist with the delivery of the company website development plan, assisting with regular website updates
- Working with the Senior Marketing Manager, assist with the administration of our Customer Relationship Management software (Hubspot)
- Plan and deliver effective email communication campaigns to a range of audiences
- Assist the Employer Engagement team with creating marketing material for our employer audience
Skills and Experience
The candidate must possess the following skills, experience and attributes:
- 3+ years in a marketing or events role, ideally within education or a small or medium sized organisation
- Experience of planning and organising corporate events
- Experience of general marketing activities such as blog writing, updating websites, email campaigns and paid online advertising
- An inherent dedication for quality, high standards and detail
- A “can do” attitude, determination and a readiness to roll up their sleeves
- Must be collaborative, solutions-driven and also able to work autonomously
The following skills, experience and attributes would be an advantage to applicants:
- Experience of working in the education or technology sectors
- Educated to degree level or equivalent or holds a relevant level 4 marketing qualification
- Qualifications and formal training in marketing, such as a professional marketing qualification or a degree in marketing
- More than 4 years’ experience in a marketing or events role
- Excellent interpersonal skills and experience of a customer service environment
The Company
At Mindful Education we create award-winning online courses and apprenticeships which set a new standard in the digital delivery of education. We are specialists in blended learning, delivering flexible courses and apprenticeships with our partner colleges across the UK in accounting, management, law and human resources.
Our specialist in-house creative, digital and academic teams, including filmmakers, motion graphic designers and web developers, collaborate with subject experts to create learning solutions that are compelling, intuitive and engaging.
Our courses are media rich, containing high quality video lectures and using motion graphics to bring concepts to life, alongside exercises, interactive case studies and analytical tools to further enhance the learning experience.
We are a friendly, innovative, hard-working education technology company, where people are valued and encouraged to contribute their ideas.
In 2021 Mindful Education was named Edtech Company of the Year at the Global Business Technology Awards.
To Apply
The position is available for an immediate start. We will be reviewing applications regularly and inviting suitable applicants to interview asap, so please do not delay in making your application.
Please apply with your current CV, together with a covering letter or email. The covering letter or email should describe how your skills and experience match the role requirements.
