marketing coordinator London, England
Job description
CELENT
Member of the Oliver Wyman Group
Celent is a research and advisory firm dedicated to helping financial institutions formulate comprehensive business and technology strategies. Celent publishes reports identifying trends and best practices in financial services technology and conducts consulting engagements for financial institutions looking to use technology to enhance existing business processes or launch new business strategies. With a team of internationally experienced analysts, Celent is uniquely positioned to offer strategic advice and market insights on a global basis. Visit our website for more details about Celent | www.celent.com
Celent is a member of the Oliver Wyman Group, which is a wholly owned subsidiary of Marsh & McLennan Companies [NYSE: MMC].
Overview:
Celent are looking for a hands-on Marketing Associate to build and execute campaigns through a cross-channel and multi-media approach. A successful candidate will have strong digital marketing and project management skills, with experience using CRM, e-mail marketing, marketing automation, social media, and other digital platforms.
Key Responsibilities:
Perform and optimize day-to-day marketing activities including email campaigns, social media asset creation and scheduling, and website updates.
Work with key stakeholders and internal Design team to create and produce our marketing content and digital assets.
Manage campaign execution through target segmentation, data analytics, list management, and relationship management through our CRM system.
Producing marketing reports and KPIs for marketing campaigns, delivering back key insights and lessons learned from these initiatives.
Employ testing and tracking tools, leveraging services such as Google Analytics and Moz Analytics to improve our e-mail and web marketing results.
Develop fresh marketing e-mail strategies and best practices leveraging marketing automation tools.
Technical Skills:
Proven success in working with a CRM (Salesforce preferred) and marketing automation systems (Pardot/Account Engagement preferred).
Advanced marketing analytics knowledge.
Experience Required:
Bachelor’s degree
3+ years of marketing campaign experience
B2B experience in financial services, management consultancy and/or professional services environment is preferred
Experience producing and writing marketing content for different channels including PR, social media, and web
Project management and high-volume campaign scheduling experience
Skills and Attributes:
Flexible attitude, hard-working and results driven
Strong analytical and planning skills to assess performance of marketing efforts
Strong project manager able to work independently and in teams to create, manage, and meet deadlines
Excellent writing and verbal skills are essential
Ability to interact with people at all levels within the organization and part of a team in a collaborative fashion globally
Dedicated to meeting the expectations of all staff through securing effective relationships with clients and executing deliverables to the highest standards.
Why join us at the Oliver Wyman Group?
At Oliver Wyman, we lead with heart - we love what we do and have fun while we do it! We also strive for breakthroughs by questioning, seeking diverse perspectives, and finding powerful and sustainable solutions. If you share these values and want to work as one and own your impact at the same time, be brave and achieve the amazing with us!
We’re individuals who are self-starting, motivated, energetic, entrepreneurial about what we do
We have the common aspiration to have an impact, leave a legacy and change the world. We have no interest in running a steady-state business. We want to build, grow and shape the environment around us
We value an environment where every member of Oliver Wyman is encouraged and expected to voice his or her opinion
We believe that to create a true meritocracy we need to remove artificial barriers to opportunity
We value people whose lives balance work and non-work activities because we believe they are both more interesting colleagues and are able to make better contributions to the Firm.
We push ourselves hard to deliver excellence, but we also work to extract the maximum benefit from the flexibility of a project-based business. We provide the ability to take career breaks for personal or family reasons. We fundamentally value each other’s time and are sensitive to how it is used. We are an output not input-based culture, have respect for people’s personal decisions, and believe that one's workload must be sustainable. We seek balance for ourselves and our colleagues.
Marsh & McLennan Companies and its Affiliates are EOE Minority/Female/Disability/Vet/Sexual Orientation/Gender Identity employers.
