Job description
- Certified in Pardot or Marketo or any other MA platform
- Project delivery experience with MarTech, lead management, or demand generation operations (e.g. integrating new 3rd party tools, migrating CRM or marketing automation platforms)
- Experience with central sales tools (e.g. Salesforce) and/or marketing automation systems (e.g. Pardot/Marketo) including setting up end-to-end Marketing Automation data flows.
- Bachelor’s degree in Marketing, Business, or relevant field of study
- Experience using data and metrics to measure impact and determine improvements
The Amazon Shipping team is looking for an innovative Marketing Automation Manager to take on the unique opportunity to help invent and simplify our marketing processes, primarily expanding our email automation framework while upskilling the broader marketing community across Amazon Shipping.
We are seeking a data-driven, organized and passionate individual, who can dive deep to improve process efficiency and solve problems for global stakeholders. A proven track record in taking on end-to-end ownership and successfully delivering results in a fast-paced, dynamic business environment is strongly preferred.
You are the ideal candidate if you can:
- Deliver independently, as the hands-on expert executing our most complex automation needs.
- Project manage effectively, managing your own monthly intake process, sprint prioritization and able to tackle competing objectives.
- Gather detailed business requirements in collaboration with internal stakeholders (marketing, tech teams, etc.) and collaborate closely to deliver global solutions
- Leverage automation to improve processes and productivity, and make recommendations to support an organization scaling at rapid pace.
Key job responsibilities
- Partner with our global Marketing teams to identify automation opportunities in order to reduce the manual emailing effort.
- Perform technical project management of the marketing automation deployment cycle, including requirements gathering, design/development, testing, configuration, and advanced administration.
- Own and maintain the system/data integrity of our Marketing Automation platform
- Plan and build scalable reporting mechanisms and propose relevant Marketing metrics
- Own the design and development of a robust data model within the marketing automation platform
- Collaborate in developing and continuously optimising lead scoring and management processes
- Develop standardized processes and programs that allow marketing team members to self-serve in the creation of complex, multi-stage automated marketing programs
- Collaborate with sales operations on enhancing and troubleshooting issues with the lead management process and integrations with marketing automation platforms
- Intermediate proficiency with HTML/CSS
- Familiarity with SQL; experience with analytical tools such as Tableau and ability to dive deep into and create metrics and reporting
- Project management skills with track record of delivering on-time, within-budget initiatives that meet and achieve goals
- Motivated self-starter who flourishes with working in ambiguous, complex and challenging environments of a rapidly evolving business
- Strong written and verbal communication skills
- Ability to manage multiple parallel projects and deliver quality releases on schedule
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need an adjustment during the application and hiring process, including support for the interview or onboarding process, please contact the Applicant-Candidate Accommodation Team (ACAT), Monday through Friday from 7:00 am GMT - 4:00 pm GMT. If calling directly from the United Kingdom, please dial +44 800 086 9884 (tel:+448000869884). If calling from Ireland, please dial +353 1800 851 489 (tel:+3531800851489).