marketing Round Rock, TX
Job description
If you are a Modern Marketing professional looking to grow your career, Emerson has an exciting opportunity for you! Based in Austin, TX (Hybrid) , you will be responsible for overseeing communications and promotional programs related to our Process Systems and Solutions Lifecycle Service offerings. The suite of services encompasses the Guardian, DeltaV Upgrades, Cybersecurity, and Educational Services. Your focus will be to boost our brand's awareness, cultivate customer loyalty, manage the launch of new products, stimulate demand, and ultimately bolster our overarching business objectives.
AS A MARKETING COMMUNICATIONS MANAGER, YOU WILL:
- Propose and generate innovative ideas and initiatives that drive customer growth, sales, and increase brand awareness to ensure a cohesive and comprehensive marketing strategy
- Generate creative marketing strategies to promote Lifecycle Service offerings in all media including, but not limited to advertising, public relations, social media, and digital marketing.
- Develop and execute communication programs, including managing the program scope, cost, and schedule of programs. Effectively communicates program status to stakeholders.
- Collaborate with subject matter experts (SMEs), including product managers, application experts, and sales experts, to define the customer relevance and value propositions of our products and services.
- Develop messaging strategies that will resonate with prospects and customers and lead to growth of our services. Promotes market position with consistency and clarity and determines access to the target market through advertising, web content, permission marketing, and other media tactics.
- Facilitate collaboration and integration between LCS marketing campaigns and other marcomm leads to ensure a unified marketing message.
- Drive creative design and coordinate campaign deliverables with internal and external resources to support the brand.
- Work with Sales Enablement team on lead management activities resulting from marketing activities.
- Maintain awareness of competitive activities and general industry trends in positioning and communications.
- Analyze and report on impact metrics that measure program effectiveness.
- Perform other duties and responsibilities as required.
WHO YOU ARE:
You deliver messages in a clear, compelling, and concise manner. You model collaboration across the organization. You observe situational and group dynamics and select best-fit approaches. You set aggressive goals and have high standards. You see the big picture, constantly are imagining future scenarios, and create strategies to sustain competitive advantage.
REQUIRED EDUCATION, EXPERIENCE & SKILLS:
- Bachelor's degree
- A minimum of 6 years of experience in progressive Marketing roles
- Successful building and leveraging a brand or specific product/service category demonstrating improvements or growth in market share, revenue, or profitability
- Experience in promotional programs and digital marketing strategies
- Strong analytical skills to translate data into insights and evaluate business performance
- Known for making impactful contributions to the strategic direction of the company
- Legal authorization to work in the United States
PREFERRED EDUCATION, EXPERIENCE & SKILLS:
- MBA
- A minimum of 5 of relevant marketing automation experience
- Experience in industrials companies
- Strong experience working across different product categories and business models
- Experience translating high-level strategy into detailed action
- Experience creating and supporting marketing communications campaigns
- Hands-on, tactical experience leveraging marketing automation and customer relationship management software
#LI-Hybrid
WHY EMERSON
Our Commitment to Our People
At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.
We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world’s most complex problems — for our customers, our communities, and the planet. You’ll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.
At Emerson, you’ll see firsthand that our people are at the center of everything we do. So, let’s go. Let’s think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let’s go, together.
Work Authorization
Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1(including those with OPT or CPT) , H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
Equal Opportunity Employer
Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
Accessibility Assistance or Accommodation
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: [email protected] .
ABOUT EMERSON
Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.
With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.
We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you’re an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you’ll find your chance to make a difference with Emerson. Join our team – let’s go!
No calls or agencies please.
