marketing Washington, DC
Job description
Title: MARKETING MANAGER
Salary: 95-189 K
Location: Mclean, VA 22101 USA
Job Brief
Marketing Manager - Registered Investment Advisory Firm
We are seeking a talented and experienced Marketing Manager to join our Registered Investment Advisory Firm. As a Marketing Manager, you will be responsible for creating and executing marketing strategies that drive growth and attract new clients to our firm. You will work closely with our team of financial advisors to develop marketing campaigns that effectively communicate our services to potential clients.
Responsibilities:
- Develop and implement comprehensive marketing strategies for the firm, including digital, print, and social media channels.
- Collaborate with financial advisors to create and execute campaigns that promote the firm's services and expertise.
- Create compelling content, including blog posts, articles, and white papers, that educates and informs potential clients about our investment strategies.
- Develop and manage the firm's website and social media presence to drive engagement and generate leads.
- Track and analyze the effectiveness of marketing campaigns and adjust strategies as needed to optimize results.
- Work with outside vendors, including graphic designers and printers, to create marketing collateral that effectively promotes the firm's brand.
- Manage the firm's marketing budget and ensure that resources are allocated effectively to achieve business objectives.
- Stay up-to-date with industry trends and developments to ensure that the firm's marketing strategies are competitive and effective.
Qualifications:
- Bachelor's degree in marketing, communications, or a related field.
- At least 5 years of experience in marketing within the financial services industry, preferably in a Registered Investment Advisory Firm.
- Strong understanding of investment products and services.
- Proven track record of developing and executing successful marketing strategies that drive growth and generate leads.
- Experience creating compelling content for a variety of channels, including blogs, articles, and social media.
- Excellent project management skills, including the ability to manage multiple projects simultaneously and meet deadlines.
- Strong communication and interpersonal skills, with the ability to collaborate effectively with internal teams and external vendors.
- Proficiency in Microsoft Office and marketing automation tools.
If you are a results-driven marketing professional with a passion for the financial services industry, we encourage you to apply for this exciting opportunity to join our team as a Marketing Manager. We offer competitive compensation and benefits packages, as well as opportunities for professional growth and development.
