Find More Than 10K+
United Kingdom Jobs

The Opportunity

We are currently recruiting for an HP Trade Marketing Manager based in Reading & Home working. This is a permanent position with Blue Square, supporting and working closely with our client Samsung, offering a salary of up to £39,000 per annum with a great bonus.

This is the perfect role if you want the opportunity to:

Be responsible for managing and executing channel marketing across HP Print & Supplies

Identify improvements and new growth areas to expand market share

The Role

As an HP Trade Marketing Manager, you will join a fast-paced dynamic environment, working across multiple product lines within the HP Print and Supplies, owning key retailer channels and helping to integrate them fully into the wider marketing plan. You will be responsible for a channel account which will come with added responsibility across multiple projects and campaigns. You will continuously analyse campaign performance to identify improvements and new growth areas, aiming to expand market share and improve customer experience and generate customer and brand loyalty. You will work closely, supporting the consumer sales and marketing leads to generating effective programs to have an impact on sales and revenue.

Key Responsibilities:

Responsible for managing and executing channel marketing & enablement across the retail accounts across the HP Print & Supplies

Work with channel Sales, Category and Marketing teams to align HP priorities in the market.

Working in collaboration with retailer marketing leads to build quarterly marketing plans and align investments to the consumer journey; taking a strategic approach to managing and optimising channels to meet budget and ROI goals.

Devising and implementing omnichannel channel marketing techniques to support both digital and offline marketing.

Understand the key metrics that drive the performance of those channels, including but not limited to CTR, CPC, CPM.

Ensure that all marketing campaigns are compliant in line with alliance partners’ criteria when working in collaboration with the PC category.

Reporting completion; compile post-campaign reporting.

Performance campaign analysing to translate into actionable insights for future mapping.

Collaboration with the digital content team to enhance the visibility and execution of product and category pages.

Maintain an expert understanding of the market/industry.

Skill and Experience
Essential:

Strong understanding of the digital channel landscape, with knowledge of campaigns across paid search, social, display, video, affiliates, CRO and attribution technology

Analytical with the ability to generate relevant insight from broad data sets and able to present this back

Experience with using bid management tools (DoubleClick preferred)

An excellent eye for detail and a creative approach

Ability to work under pressure to tight deadlines across multiple projects

Strong interpersonal skills and an exceptional team ethic

What’s in it for you?

Salary: Up to £39,000

Bonus: 10% of Salary

Car Allowance/ Company Car

Company Sick Pay

Life Assurance: 4 x annual salary

Perkbox