Job description
As our Junior Web Analyst, you’ll play a key role in providing the National Trust with reporting and analysis of online activity. You will work as part of team who are responsible for implementing and progressing web analytics solutions to ensure the National Trust is working from robust data
This is a permanent, full-time role.
What it's like to work here:We’re bigger than you think, we’re more complicated than we appear and we’re larger scale than you’d imagine. We’ve got passionate people in all our teams, and we’ve got so much more we want to achieve. We’re for everyone, for ever and we really mean that.
Your contractual location will be our head office in Swindon, however there will be an opportunity to explore and agree hybrid working arrangements which strike the right balance for you and the Trust. The role will involve travel to our head office to meet with stakeholders and to carry out work.
What you'll be doing:Joining the Digital Marketing Team, you’ll navigate our analytics tools and pull reports, providing actionable insight of our marketing channels, to show the effectiveness of our marketing campaigns. You’ll be interpreting complex data and communicating your findings with stakeholders across the Trust.
This is a wide-reaching role as you’ll have key relationships with the Digital team, Campaigns team, Senior Marketing Agency team, Marketing Planning team, Programme Leads and IT.
We work with a range of analytics tools and, while we don’t expect you to know all of these, you’ll be eager to learn and become an expert in all things analytics.
Who we're looking forYou can view the full role profile for this role in the document attached. You don't need to have all the knowledge, skills and experience listed in the role profile; this is just to provide a full picture of what is possible in this role.
We’d love to hear from you if you have:
- An understanding of online analytics tools such as Google Analytics or Adobe Analytics
- Attention to detail along with analytical skills and using Excel to compile and analyse figures/statistics to inform decisions
- Knowledge of online marketing channels (search, both paid & organic, email, affiliates, display, social media etc.)
- Understanding of e-commerce and online transactions
- Problem-solver – thinks logically to design elegant, effective solutions within a complex landscape and able to present and communicate statistics
- A love for being part of a team – sharing learning and inspiring ideas and teaching others
The packageThe National Trust has the motto ‘For everyone, for ever’ at its heart. We’re working hard to create an inclusive culture, where everyone feels they belong. It’s important that our people reflect and represent the diversity of the communities and audiences we serve. We welcome and value difference, so when we say we’re for everyone, we want everyone to be welcome in our teams too.
- Substantial pension scheme of up to 10% basic salary
- Free entry to National Trust properties for you, a guest and your children (under 18)
- Tax free childcare scheme
- Rental deposit loan scheme
- Perks at work discounts i.e. gym memberships, shopping discount codes, cinema discounts
- Holiday allowance up to 32 days relating to length of service, plus holiday purchase scheme, subject to meeting minimum criteria.
- Flexible working whenever possible
- Employee assistance programme
- Free parking at most locations
- Independent financial advice
Requirements :Compliance.Eligibility to Work in the UK
Permanent f/t (37.5 hrs pw)