Junior Creative (Writer) London, England
Job description
We want conceptual thinkers with great copywriting and/or art direction skills who are excited about creating multi-platform advertising campaigns for major BBC brands. You will have the opportunity to write compelling pieces of short-form content inspired by the BBC’s marketing strategy.
Examples of our work can be seen here:
http://www.bbccreative.co.uk/
Main Responsibilities
Although these are ‘junior’ roles, they are aimed at people with some experience. This is a step up from our entry-level Developing Creative (band B) roles.
Candidates must have proven experience of creating multi-media campaigns across a range of brands:
- Idea generation / conceptual thinking
- Copywriting and/or art direction
- Developing creative treatments
- Ability to create multi-media campaigns for all platforms
- Pitch/presentation skills
Applications will need to be accompanied by a body of work, which will be reviewed as part of the selection process.
Are you the right candidate?This role requires specific skills and experience, usually gained through working in the advertising industry or within the creative department of a media company. A broad understanding of marketing/branding principles is fundamental.
(Details of the roles within our Career Path Framework are outlined below.)
There are a number of different roles within this specialty in the BBC Creative team:
Developing Creative
An entry-level creative role. Developing Creatives must show significant creative potential and the aptitude to develop the necessary skills to progress to the next level. Developing Creatives will be mentored, trained and guided to enable them to develop the full range of creative and production skills needed to progress to a Junior Creative role.
Junior Creative
Junior Creatives must have the full range of necessary craft skills, and have the creative experience needed to tackle a range of projects. They must be able to work independently on many projects, but will be mentored and supported as needed where they work on more complex campaigns.
Creative (mid weight)
Fully skilled and experienced Creatives who are able to work on projects of any scale and are able to lead on high-profile complex campaigns. They are expected to mentor more junior creatives.
Senior Creative
Fully skilled Creatives who have significant experience on a broad range of projects and lead on high-profile complex campaigns. Senior Creatives are also leaders who are expected to formally task manage or line manage team members and oversee and sign-off work; they will be involved with recruitment and will contribute to appraisals.
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.
Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.
We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
To find out more about Diversity and Inclusion at the BBC, please click here
Package Description
Band: C
Contract type: Continuing / Permanent
Location: London
We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application. There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.
- Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
- Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.
- Benefits- We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days (1 of which is a corporation day) with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.
