Google Ads Specialist For US Marketing Agency London, England

Watt Advertising

Full Time London, England 11 - 25 GBP HOURLY Today

Job description

POSITION DESCRIPTION:

A Google Ads Specialist is ultimately in charge of creating, maintaining and optimizing google ads accounts. A Google Ads Specialist’s job is to increase quality google ads traffic, decrease ad spend waste and improve ROI. This includes but is not limited to, google ads account setup, copywriting creation, keyword optimization, monitoring and growing the ROI on a google ads account. When a Google Ads Specialist is doing their job optimally, the google ads accounts they manage are growing in quality, efficiency, ROI and overall traction performance.

RESPONSIBILITIES:

Google, Microsoft & Meta Ads Account Setup:

Capturing necessary account information from clients
Market research on relevant data for the industry the ads are for
Uploading and creating target markets
Creating an effective, well-structured ads account from scratch
Call tracking creation, management, and auditing

Copywriting:

Creating, editing, and auditing ad copies

Keyword Research:

Checking search queries and creating new keywords and negative keywords
Auditing the effectiveness of keywords

Google, Microsoft & Meta Ads Optimization:

Account strategy
Adding, tracking, and managing conversions in ads accounts
Monitoring ad spend and guarding against inefficiencies in ad spend
Updating and managing monthly changing specials and incentives in ads accounts
Putting together monthly reporting

Landing Pages:

Landing page flow and structure
Production of compelling landing page copy
Landing page conversion rate optimization

Team Collaborating:

Collaborating and engaging with the WA team
Aligning professional actions with the WA culture and values
Engaging and communicating effectively with the WA team

QUALIFICATIONS:

Ability to collaborate and thrive in our team culture
Positive attitude, strong business acumen, accountability and personally motivated
Ability to work and adapt in a fast-paced, innovative, deadline driven environment
Ability to retain information, learn quickly and give/receive constructive feedback
Eagerness to embrace change, learn and grow professionally
Excellent and professional verbal and written communication skills
Proven and efficient problem-solving skills
Demonstrated experience managing paid advertising campaigns with experience optimizing paid social campaigns
Knowledge of digital marketing best practices including local search, review marketing, social media, web content and paid advertising
Google AdWords Certification
A financial, technical or data background preferred
Marketing and lead/sales generation capabilities
Ability to analyze and interpret data and be a creative problem solver and analytical thinker
High level of organization and attention to detail
Systems-oriented, able to utilize technology and online management processes
Demonstrated ability to multitask and prioritize responsibilities

Note: Bonus points if you're highly data driven/good at data analysis.

COMPENSATION: TBD depending on experience level

Job Type: Part-time
Contract length: 6 months

Pay: £11.00-£25.00 per hour

Schedule: