Game Monetization/GaaS Design Expert, Venture Lab London
Job description
Work Mode: Responsibilities: About this position: Join our passionate team and contribute to shaping the future of the gaming industry through innovative and player-centric monetization strategies. If you have a strong grasp of player behavior, market dynamics, and revenue optimization, apply now and be part of our exciting journey! We are seeking a highly skilled and experienced Monetization Designer to join our dynamic team. As a Monetization Design Principal, you will be responsible for helping design and implement effective monetization models and strategies for our investees. You will collaborate closely with game developers, data analysts, and other stakeholders to ensure sustainable revenue generation while maintaining player satisfaction and engagement. Lead the review and help implement monetization strategies across various video game titles to maximize revenue while considering player experience and long-term engagement. Conduct competitive analysis to identify successful monetization models and industry trends to inform decision-making processes. Collaborate with game developers, designers, and product managers to define monetization goals and objectives, ensuring alignment with overall game design and player experience. Coach designers to implement in-game virtual economies, pricing structures, and monetization mechanics that balance player satisfaction and revenue generation. Help Develop and iterate on pricing strategies for in-game items, virtual currencies, subscriptions, and other revenue-generating mechanisms. Review player behavior and engagement patterns to optimize monetization mechanics, pricing, and offers based on data-driven insights. Monitor and evaluate the performance of monetization strategies, identifying opportunities for improvement and implementing A/B testing frameworks when appropriate. Stay updated on industry regulations, best practices, and emerging monetization trends to ensure compliance and maximize revenue potential. Provide guidance and mentorship to game development teams on effective monetization design principles and best practices. Collaborate with cross-functional teams, to align monetization strategies with overall business objectives. Requirements: Bachelor's degree in Game Design, Business Administration, Economics, or a related field. A master's degree or Ph.D. is preferred. Proven experience as a Monetization Designer or a similar role in the gaming industry, with a deep understanding of player behavior, virtual economies, and monetization models. Expertise in designing and implementing monetization strategies, including pricing models, in-game economies, virtual currencies, and revenue-generating mechanics. Strong knowledge of data analysis, player segmentation, and A/B testing methodologies to drive data-informed monetization decisions. Familiarity with industry-leading monetization tools and platforms, as well as relevant regulatory frameworks and compliance standards. Excellent analytical and problem-solving skills, with the ability to balance revenue goals and player experience. Strong business acumen and the ability to translate monetization design principles into actionable recommendations for game development teams and stakeholders. Exceptional communication and presentation skills, with the ability to convey complex ideas and concepts effectively. Proven ability to work collaboratively in a cross-functional team environment and engage on multiple projects simultaneously. Passion for video games and a deep understanding of gaming trends and player preferences. Tencent
