european senior marketing manager (12 month ftc)

european senior marketing manager (12 month ftc) London, England

innocent
Full Time London, England 28000 - 60000 GBP ANNUAL Today
Job description

Fruit Towers - London
Marketing

innocent started with a simple mission: to make drinks that make it easy to do yourself some good. In 1999 we concocted a few smoothies in our kitchen and tested them on people at a music festival; today we’re blending every type of fruit & veg under the sun and selling drinks right across Europe. We have great ambitions: to show the world that you can build a successful business that cares about more than just profit, and to leave things better than we find them. We’re proud to call ourselves Europe’s favourite little healthy drinks company, but we’re still growing. And that means we need more brilliant people who share our ambition, to join in with the next, most exciting, part of our story.

what you'll be doing
Here at innocent, we’re going through an exciting period of growth, getting our drinks into the fridges of more drinkers across Europe. We have some big dreams and we need a great person to come and inspire us and make our dreams come true.
We’re looking for someone great to join our marketing team as Senior Marketing Manager for our key segment of Smoothies/Nourishment segment at a European Level.
This an exciting opportunity to lead a really key segment for innocent as we create the next generation of Smoothies.
This role is maternity cover for 12 months. We are looking for someone who Is ready to start at the beginning of April.
Key Responsibilities:

  • Lead the European vision and strategy for our Nourishment segment and the development and delivery of innovation, comms and design for the European markets.
  • Manage a wide range of product portfolio and define clear growth opportunities as well as optimisation plans
  • Lead the successful development and launch of new brand propositions to market – ideally across multiple markets , while ensuring pipeline has sufficiency of ideas and will deliver the value required to deliver our growth ambitions
  • Lead the development of our new communications platform to build our brand distinctiveness and saliency across Europe with our Internal Creative Agency and external agencies
  • Maintain 2-3 years marketing planning calendar and lead projects from ideation to launch
  • Support total portfolio level strategic initiatives and central long term brand and portfolio plans (including LRP and central ABP) as well as go-to-market plans
  • Inspire action through solid brand plans and help regions reach their commercial ambitions
you'll have
You will have worked in a central role leading a brand or segment to unlock long term value. You will also have strong experience and knowledge in building brand or category strategies. You would also have a strong track record across the total marketing mix, specifically in comms, innovation design with a good creative eye.
Ideally you will have:
  • Experience of total marketing Mix (specific focus on comms and innovation) both strategic and operational, ideally in a consumer goods market.
  • Experience of leading a brand or segment of a brand to deliver long term value for the business
  • Experience of working across multiple markets or internationally with strong understanding of the landscape and cultural nuances across Europe
  • Experience in brand strategy, brand positioning and portfolio architecture and how and when to apply this.
  • Experience in portfolio and COGS optimisation through performance and value engineering
  • Strong Leadership, including leading through change and ambiguity
  • Strong cross functional leadership and stakeholder management capability ideally within a matrix structure
  • Strong creative intuition – natural flair around brands You will have the ability to create a clear vision, strategy and plan that the total business are inspired behind and deliver against. This role is a central role reporting into the Europe Head of Brand and Portfolio.

you'll get
The chance to be part of a European Marketing team, that has just been restructured to put the consumer and category insight firmly at the heart of business decision making. This is an exciting opportunity to work across Europe to influence decision-making and shape the future direction of innocent.

Working for our brand that is purpose-led, on a journey to be good all round, with a clear vision for growth and values led in the approach. You’ll also get amazing Learning & Development support. This is an exciting opportunity to work across Europe to influence decision-making and shape the future direction of innocent.
You will help us to keep doing business the right way – keeping innocent one of the Sunday Times Best Places to Work, using our B Corp status to inspire wider change, and reinforcing our culture of staying little as we grow big. At innocent, it’s the relationships and friendships we create while working together, that make us who we are. It’s why we love hybrid working – a mix of connecting in person and remotely. We’re also aware that the world is changing, and we all want and need different things from our work and home lives. So, if you need to walk the dog, go to the gym, or have commitments outside of work, we’re open to talking through flexible working options that work for you and us.
In return for everything you can bring, we can offer you an exciting, challenging role in a fast-growing and dynamic business, with plenty of career opportunities in the UK and across Europe as well as a competitive rewards package. We also have some great clubs, a free breakfast and as many smoothies as you can shake a stick at. Take a look at our reward page for more details.

If you think you have everything we're looking for and more, then we'd love to hear from you.

You'll need to get your skates on though, as applications close soon

european senior marketing manager (12 month ftc)
innocent

www.innocentdrinks.co.uk
London, United Kingdom
Nick Canney
$100 to $500 million (USD)
201 to 500 Employees
Subsidiary or Business Segment
Food & Beverage Manufacturing
1999
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