Job description
Building Materials Wholesale Ltd is experiencing rapid growth and is seeking an Email Marketing Specialist to join our marketing team in our Woodford Green office. We are searching for a driven individual with a passion for email marketing and a desire to build a career in this field.
As an Email Marketing Specialist, you will play a crucial role in our marketing efforts, specifically focusing on email campaigns and customer communication. You will be responsible for developing and implementing effective email marketing strategies to engage our existing and prospective customers, drive sales, and enhance customer loyalty. This is a full-time position with a competitive salary starting at £27.000 per annum.
Responsibilities:
- Create, implement, and manage email marketing campaigns to promote our products and services to targeted customer segments.
- Develop compelling email content and design appealing templates to maximize open rates, click-through rates, and conversion rates.
- Conduct A/B testing and analyze email campaign performance metrics to optimise engagement and conversions.
- Collaborate with the marketing team to integrate email marketing efforts with other digital marketing channels for cohesive and effective campaigns.
- Build and maintain customer email lists, ensuring data accuracy and compliance with data protection regulations.
- Segment customer databases based on demographics, preferences, and purchasing behavior to deliver personalised and targeted email communications.
- Monitor and report on key email marketing metrics, providing insights and recommendations for improvement.
- Stay up to date with industry trends and best practices in email marketing to ensure continuous innovation and improvement.
Requirements:
- Proven experience in email marketing, preferably in a B2B or e-commerce setting.
- Strong knowledge of email marketing platforms and tools (e.g., Mailchimp, Campaign Monitor, etc.) and proficiency in HTML and CSS.
- Familiarity with data analytics and the ability to interpret email marketing performance metrics.
- Excellent written communication skills with an ability to craft compelling and persuasive email copy.
- Strong attention to detail and a creative mindset to develop visually appealing email templates.
- Ability to work independently and manage multiple projects simultaneously.
- Adept at collaborating with cross-functional teams.
What You'll Get:
- Competitive salary starting at £27.000 per annum.
- An opportunity to be part of a growing company in the building materials industry.
- Work in a modern office environment, Monday to Friday, 8 am - 5 pm.
- 28 paid holidays, including Bank Holidays, and a paid birthday day off.
- Instant access to monthly wages.
- Professional development opportunities.
About Building Materials Wholesale Ltd:
The story began in 2019. Building Materials Wholesale is a group of specialist online stores that deliver building materials across the UK. We are changing the way building products are bought. We are guided by our mission to give our customers the broadest product range, supported by excellent customer service and the lowest possible prices.
Building Materials Wholesale is an online retail company with a constantly increasing number of specialised building supplies stores that give 24/7 access to thousands of building products at low wholesale prices to businesses of every size and DIY customers. Backed by our customer support team, our strategy is rooted in serving our customers.
If that sounds like something you'd like to be a part of, we'd love to hear from you.
Job Type: Full-time
Salary: £27,000.00-£29,000.00 per year
Benefits:
- Free parking
- On-site parking
Schedule:
- Monday to Friday
Application question(s):
- Rights to work in the UK
Experience:
- Marketing: 1 year (preferred)
Work Location: Hybrid remote in Woodford Green
Reference ID: Email Marketing Specialist