Digital Marketing Manager

Digital Marketing Manager Remote

IT Governance Ltd
Full Time Remote 30000 - 40000 GBP ANNUAL Today
Job description

We are seeking a highly skilled and dynamic digital marketing manager to join our innovative cyber security and compliance group that specialises in cyber defence in depth. You will play a pivotal role in developing, implementing and reporting on effective digital marketing strategies to promote our brand, products and services across various channels, while maintaining a strong focus on the unique trends and challenges of our ever-changing industry.

Key responsibilities:

  • Helping develop and implement digital marketing strategies in alignment with company objectives.
  • Managing and optimising affiliate marketing programmes, identifying new opportunities and partnerships to increase revenue.
  • Planning, executing and optimising pay-per-click (PPC) advertising campaigns across various platforms (e.g. Google AdWords, Microsoft Advertising).
  • Overseeing social media marketing efforts, creating engaging content, managing social media accounts and driving community engagement.
  • Coordinating and executing email marketing campaigns, including segmentation, A/B testing and performance analysis.
  • Monitoring and optimising paid media campaigns, such as display advertising and sponsored content, to maximise return on investment.
  • Collaborating with internal stakeholders to ensure consistent brand messaging and creative execution across all digital channels.
  • Conducting market research and competitor analysis to identify trends and opportunities for growth.
  • Tracking, analysing and reporting on key performance indicators (KPIs) to measure the success of digital marketing campaigns.
  • Keeping track of industry trends, emerging technologies and best practices in digital marketing.

Essential skills and experience:

  • Proven experience (ideally 2–3 years) in deploying and managing digital marketing campaigns, preferably in a similar industry.
  • Expertise in affiliate marketing, PPC, social media marketing, paid media and email marketing.
  • Proficiency in using digital marketing tools and platforms (e.g. Google Analytics, Facebook Ads Manager, email marketing software).

Desirable skills and experience:

  • Understanding of SEO principles and experience in optimising content and websites for search engines.

Personal competencies:

  • Analytical mindset with the ability to track, analyse and interpret data to drive informed marketing decisions.
  • Excellent written and verbal communication skills, including generating and proofing compelling content and copy (using AI platforms when necessary).
  • Creative thinking and problem-solving skills to develop innovative marketing strategies.
  • Strong project management skills such as prioritising and meeting deadlines in a fast-paced environment.
  • Collaborative team player who can work cross-functionally and build relationships with internal and external stakeholders.
  • Attention to detail and quality.

If this sounds like the role for you, please apply today! Click the button below and send a CV and covering letter. (No agencies, please.)

Remuneration: Up to £40,000 p.a., depending on skills and experience
Basis: Full-time, permanent
Location: Home-based within the UK

We are an equal opportunities employer and welcome applications from candidates of any and all backgrounds.

Job Types: Full-time, Permanent

Pay: £30,000.00-£40,000.00 per year

Benefits:

  • Work from home

Schedule:

  • Monday to Friday

Supplemental pay types:

  • Bonus scheme

Work authorisation:

  • United Kingdom (required)

Work Location: Remote

Digital Marketing Manager
IT Governance Ltd

www.dqmgrc.com
High Wycombe, United Kingdom
Unknown / Non-Applicable
Unknown
Company - Public
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