Job description
Due to expansion of the Platts Group, we’re recruiting a Digital Marketing Executive to join our Marketing Team. In this newly created role, you’ll be instrumental in growing Platts brands across all digital channels as part of our wider marketing strategy. The ideal candidate will have a proven track record of success in a similar role and environment, excellent communication skills.
Following extensive training and with expert knowledge of our products and services, as Digital Marketing Executive you will work closely with the Commercial Director and Marketing Director, with opportunity to play a pivotal role in the success and future growth of the Platts Group of Companies.
- Responsibilities and duties will be varied, including but not limited to
Key Tasks may involve:
- Managing Paid social Ads for the group, across multiple channels.
- Taking ownership for email campaigns to current, previous and prospective customers, including planning, A/B testing, tracking performance.
- Creating compelling and creative content for all companies within the group.
- Developing our website – and exploring new opportunities online.
- Launching new products and services – with creative digital strategies.
- Reviewing and reporting to Management on digital campaigns and performance.
- Resourcing and posting engaging content on company social media accounts to keep customers fully informed of company activity – feeding our content calendar.
- Enhancing the customer journey by mapping out new or innovative processes using our CRM system for automation.
- Developing resources for customer, supplier and internal communications.
- Social listening, monitoring competitor activity, and identifying areas for business development.
Job Types: Full-time, Permanent
Salary: £24,000.00-£35,000.00 per year
Benefits:
- Company events
- Company pension
- Free parking
- Health & wellbeing programme
- On-site parking
- Referral programme
- Work from home
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus scheme
Education:
- Bachelor's (required)
Experience:
- Digital marketing: 1 year (preferred)
- Marketing: 1 year (preferred)
Work Location: Hybrid remote in Wrexham