Digital Marketing Executive Leeds, England
Job description
At Evri we understand that searching for your first job, your next job, or that big promotion is a huge milestone. Here at Evri we always think about what it’s like to be in your position when making those big decisions. It takes courage to make change happen in your life, and we’re here to help you with that.
We’re here for the first step, the next step, and the big step.
You’re not just a number to us. You’ve got to know you’ll love working here. It’s as important to us as you ‘being the right fit’. We want to help you feel what it’s like to work at Evri, to see the value you can bring to any of our roles, and how we can help you grow. We’re never one-size-fits-all. Our careers are as unique as you are.
Evri is leading the way in creating responsible delivery experiences for everyone, everywhere, and that’s how we approach our talent development. We’re a kind, ambitious and diverse team, always supporting and encouraging each other. Our people are extremely important to our business, without them we wouldn’t be where we are today, striving to do the best for our customers and clients. If you like what you hear, then we’d love you to apply!
As a Digital Marketing Executive, you will work in the eCommerce Send team on projects and campaigns that aim to improve acquisition, conversion, and retention of our C2C shipper base, including private social parcel senders and micro-businesses. This will include SEO initiatives, paid media campaigns (inc. PPC & display), developing messaging and content briefs for the website. You will also be hands on, adding content to the site through our CMS.
You will be accountable for:
- SEO support – Working with the SEO manager and external agency on initiatives to improve search rankings and implementing them
- Paid media coordination – supporting the acquisition manager and our agencies with paid search, social, digital display and affiliate campaigns including day to day campaign management and reporting
- Content Management – managing the development of content with our writers and using our CMS to effectively publish it onto the website; ensuring it is optimised for both SEO and UX
- Email Marketing assistance– helping the team to develop, launch and administer targeted email campaigns
- Marketing Calendar tracking and admin – keeping the rolling two-month plan updated
- Conversion optimisation projects – working with the team, IT and UX on allocated small projects to improve the user journey and/or conversion to sales
- Regular reporting and ad-hoc research – feeding data into our attribution and LTV model, campaign performance reports, competitor analysis, creating and implementing customer research surveys, trading analysis etc
To be successful in this role you will require the following…
- Experience as a Digital Marketing Executive / Performance Marketing Executive /SEO Exec/ E-Commerce Executive / Campaign Executive or similar in a B2C or C2C environment
- Demonstrable experience working on digital campaigns across multiple channels
- Experience of working on initiatives to improve content and user journeys
- Evidence of good ability to use and effectively interpret commercial and performance data, report on it and act on it
- Experience with SEO is desirable
- A basic understanding of Google Analytics
- Excel and analytical skills to manipulate data from multiple sources
We encourage flexible working to fit your individual needs, as well as the team’s.
We also offer excellent benefits such as 26 days holiday plus bank holidays, annual bonus if all criteria are met, great pension, a range of retailer discounts from our clients and much more.
At Evri, we know we only grow if our people do too. That’s why we’re committed to building a truly inclusive and diverse workplace where everyone can bring – and be – their whole authentic selves. We’re on a journey to better represent the customers we serve around the UK. We’re committed to removing barriers and ensure that each person at Evri is valued for who they are, and what they bring to our business.
We are Evri. Where everyone is welcome.
We’re excited for the future. Let’s deliver it together.
#LI-Hybrid
Reference Number: HER930051-3250005
Location: Morley, Leeds / Hybrid
