Job description
Digital Marketing Executive
What do you need to know about Adnams?
Not only do we make amazing award winning beers and spirits from our home in Southwold, we also have an extensive range of wines which we sell not only in our lovely shops across the region and sell in our stunning pubs and hotels but online too.
Our online shop is one of the fastest growing parts of our business and we are recruiting a Digital Marketing Executive to join our fabulous team.
What do we want?
We are looking for an experienced Digital Marketing Executive who can develop and execute marketing campaigns across our website and emails.
You will be responsible for managing and optimising the Adnams Shopify website and Wordpress microsites to ensure they are up to date, user friendly and optimised for search engines. Analysing website traffic and functionality is important in this role, identifying opportunities for improving performance, providing insights and recommendations.
You will also be responsible for building and managing our annual e-comms plan. This will include liaising with copywriters, designers and photographers on content for emails and websites. You will also manage automation campaigns and workflows in line with our strategic plan. You'll conduct regular reporting and share with Heads of to brainstorm improvements and future campaigns.
To be successful in this role, you will have excellent time management and organisation skills and attention to detail. You will thrive in a fast paced working environment with the ability to work across multiple projects and tasks at once and will have experience in online merchandising and email marketing, Shopify and CMS systems and CRM systems, e.g. Dotmailer. You will have contact with key stake holders therefore excellent communication skills is essential.
What's in it for you?
Hopefully a sense of pride that you are working for a business that cares about the important stuff and a lot of fun working with an amazing bunch of people. Enthusiastic and hard-working people who join Adnams tend to stay around so we must get quite a lot of things right. You'll be part of a fast paced and exciting area of the business with a chance to make a real difference to how we serve our consumers.