digital marketing Raleigh, NC
Sinclair Broadcast Group
Full Time
Raleigh, NC
61778 - 44369 USD ANNUAL Today
Job description
WLFL/WRDC is seeking a motivated individual to join our team in Raleigh, North Carolina. The Digital Marketing Specialist role is critical in a fast-paced, problem-solving sales environment. As a Digital Marketing Specialist, you will be responsible for implementing comprehensive marketing campaigns across various platforms, including CTV, OTT, Display, Video, Social-Media, Email, Contesting, Paid Search, Websites, Mobile, and more.
Responsibilities:
- Maintain & input orders, making revisions as necessary due to campaign changes.
- Creative trafficking
- Campaign optimizations/recommendations.
- Efficiently collaborate with the team of Marketing Consultants and the management team
- Work closely with the sales team to obtain creative materials and generate support materials for digital sales presentations.
- Participate in campaign presentations and reviews with clients.
- Perform various administrative duties and manage contracts and campaigns.
Qualifications:
- Bachelor's Degree or equivalent experience
- Proficiency in Microsoft Office365, including Excel, PowerPoint, Word, and Teams
- Willingness to learn and use OSI, Sell CRM, Operative One, Google Analytics, and Outlook
- Strong attention to detail and excellent organizational skills
- Strong analytical abilities and understanding of data-driven systems.
- Ability to meet strict deadlines while maintaining accuracy.
- Ability to work directly with internal and external clients, resolving issues with professionalism and patience.
- Thrive in a fast-paced, dynamic, collaborative environment.
Required:
- At least one year of experience in Digital Media, Agency, or Direct Client-related advertising
- Exceptional attention to detail, independent work ethic, and collaborative spirit
- Excellent verbal and written communication skills
- Proficiency in troubleshooting and problem-solving
- Analytical mindset with a passion for digital media
Added Value:
- Working knowledge of Google Ad Manager or similar ad server platforms and technologies
- Familiarity with digital advertising Insertion Order formats and asset deliverables
- Previous experience in data analysis, providing and explaining performance reporting for digital campaigns.
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!
About Us
Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country. In addition, we have affiliations with all of the major broadcast networks, own Tennis Channel, and several multicast networks including TBD and Comet. Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms. We're at the forefront of NextGen technology, enabling innovative new ways to engage with broadcast content like never before. We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees. We are advancing the world of Media and want YOU to join our winning team!
About the Team
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.
Sinclair Broadcast Group
https://www.sbgi.net
Hunt Valley, MD
Christopher Ripley
$1 to $5 billion (USD)
5001 to 10000 Employees
Company - Public
Broadcast Media
1986
