digital marketing Liverpool, England
Job description
- A great business with a welcoming team environment
- Lots of scope to develop a long term career
About Our Client
As part of a large household brand, they have established ourselves as a market leader in their market and a trusted supplier to many large, high profile organisations.
With a focus on providing high levels of service, and exceeding expectations they have developed a reputation, brand and business that epitomises quality, and as a result considered the "first choice" for their customer base.
Job Description
In this role as Marketing Executive, you will play a pivotal part in shaping their marketing strategy, contributing to the planning and ongoing management of their new website, and overseeing the production and management of their marketing collateral.
As a key member of their team, you will be responsible for generating a steady flow of leads to drive sales opportunities.
Additionally, you will have the opportunity to develop initiatives for cross-selling and secondary sales.
Your role will involve liaising with third-party marketing suppliers, collaborating closely with our operations and business development teams, and providing support to our customer service function as needed.
A crucial aspect of this position is assisting in the development of a comprehensive database of new and existing customers.
Key Responsibilities:
- Contribute to the planning and ongoing management of their website, ensuring it effectively communicates their brand story and value proposition.
- Oversee the production and management of marketing collateral, including print materials, digital content, and promotional items, ensuring consistency with our brand guidelines.
- Develop and implement strategies to generate a steady stream of leads, effectively driving sales opportunities and contributing to business growth.
- Identify and capitalise on opportunities for cross-selling and secondary sales, maximising revenue potential.
- Establish and maintain strong relationships with third-party marketing suppliers, coordinating efforts to achieve marketing objectives.
- Collaborate closely with our operations and business development teams to align marketing activities with overall business goals and objectives.
- Provide occasional support to the customer service function, ensuring a high level of customer satisfaction and engagement.
- Campaign analysis and reporting
The Successful Applicant
f you are a passionate and driven B2B Marketing Executive with a knack for creativity and a desire to make a tangible impact on a business, we would love to hear from you.
You will have strong content writing skills, be an ideas person, who comes with passion and enthusiasm for developing B2B campaigns with a focus on maximising ROI
In addition you will be a team player who is looking for a role where you will be integral to shaping the future of their brand
What's on Offer
- Immediate start on offer
- Lots of scope to further grow and develop your skills
- On site parking
- Life assurance policy
- Great team environment
