digital marketing Wellingborough, England
Job description
About Tastepoint
Tastepoint by IFF is a flavour and food ingredients business owned by IFF – a global leader in food and beverage flavours and ingredients.
We are in a fast-pace and exciting industry, where we support the NPD pipeline for a large variety of categories including (but not limited to) culinary, beverages, sports nutrition, bakery, bars and confectionery.
Being part of IFF, we are also part of a family that is aiming to create a better world by leveraging our business, performance and partners to Do More Good for people and planet guided by our 2030 Do More Good ESG plan.
We have fantastic facilities, with collaborative spaces where we support both ours and our customers product development, leveraging the portfolio of IFF ingredients and technologies, including flavours, seasoning blends, pastes and proteins to name a few.
The Role
Our marketing and category management helps us to strengthen our relationships between the supplier and the retailer, enabling us to grow each category and to set us apart from the competition.
If you want to shape the food and beverage industry, join a team where each of us has a critical role to play and where we work together to unlock growth potential of the UK and Ireland – then this is your role!
We are looking for a fantastic Marketing Executive, who is passionate about food and beverages, ambitious, creative, and looking for the chance to develop their marketing skills across the marketing mix in a busy and fast pace environment. No two days are the same!
The role provides significant exposure to Sales, NPD and Marketing teams internally, within the IFF Group and most importantly with our customers. You will work closely with our commercial, creative designers and flavour teams -serving as the focal point to key customers from a marketing perspective.
Working alongside the Marketing Manager and the wider team, you will support the Tastepoint UK & Ireland strategy; targeting new prospects and the development of existing customers, using research and category planning principles to work on the “what’s next” for each category.
We work smart, embrace new ideas and innovations, whilst supporting personal and professional development.
About You
- Well rounded experience and understanding of Marketing
- Customer-facing experience
- Proficient in PowerPoint
- Excellent communication skills and presentation skills are crucial, with a high level of professional behaviour both internally and externally
- Good interpersonal skills and the ability to work with people from all backgrounds and disciplines to achieve desired objectives is a highly desired competency
- Your ability to multi-task, prioritize and manage time effectively will be critical to your success
- Computer skills including MS Office products (Excel, Outlook, PowerPoint, Word) are required
- Familiarity with Mintel Database a plus
- You will be supporting the growth of the company and brand by providing reactive and proactive customer support as directionally dictated by marketing and sales strategy
- Reactive Customer Requests- Trend information, concept development lists, presentations, trend treks, one pagers, etc. This includes travel as needed to deliver in-person support. Up to 25% travel is expected
- Proactive Projects- Establish customer promotions, trend infographics, topic one pagers and sell sheets, collateral materials for proactive meetings with customers, trend trek materials, and internal business meetings
- Newsletter- Compile and publish monthly customer-facing newsletter showcasing new product launches and relevant trend topic articles
- Additional functions as required by the role to support sales, marketing and company-wide initiatives, both internal and external
Required Skills
- Bachelor’s degree or equivalent in marketing-related field with related experience in the food ingredient industry
- 1-3 years experience working for a corporate marketing department, preferably in B2B
- Strong research skills across various trade, subscription databases and internet channels
- Strong knowledge of Microsoft Office, specifically PowerPoint, Excel, Word, and Adobe Photoshop and Flash
- Exceptional written and verbal communication skills
- Ability to analyse and interpret statistical market data
- Ability to develop and maintain good working relationships
- Work in and contribute to a positive team environment
- Must be able to work well under pressure and thrive in fast-paced environment with tight deadlines
Prefered
- Some experience managing projects and supporting category/sales organizations
- Experience giving presentations
- Customer service experience and skills
- Interest in learning and experimenting with the most up-to-date design, database and analysis tools and techniques to integrate into our outputs
At IFF, we believe that your uniqueness unleashes our potential. We value the diverse mosaic of the ethnicity, national origin, race, age, sex or veteran status. We strive for inclusive workplace that allows each of our colleagues to bring their authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability. Visit IFF.com/careers/workplace-diversity-and-inclusion to learn more
