Job description
Digital marketing campaigns are key to engaging our potential customer base. Showing potential clients the value and ROI in our software, this position will develop, implement, track and optimize our digital marketing campaigns across all digital channels. Reporting to our Senior VP of Marketing, your knowledge and experience in Hubspot, SEO and SEM will be critical to your success in this role.
A typical day for this position involves creative thinking to develop key digital and mobile marketing campaigns. You will identify and maintain critical digital advertising programs as well as always be on the lookout for new “digital watering holes” where we can reach our audience. You will also spearhead our paid social media strategy and optimize landing pages and email marketing. Tracking and reporting of all digital campaigns will be necessary tasks to help you and the company continue to optimize our digital strategy.
After one year, you’ll know you were successful if:
- Your digital campaigns meet the monthly lead generation quota
- You have developed and are able to demonstrate continued success and improvement in your overall digital strategy
- You are able to track and provide ROI results on your digital campaigns
HubSpot experience and expertise is vital for this position. Qualified applicants must have demonstrated experience in HubSpot.
If you are excited about working with a market leading software and have a passion for digital marketing, we invite you to apply now!
Company Overview
GrowthZone believes that communities matter, and associations are often unsung heroes in allowing communities and industries to thrive. We put our energy toward empowering those associations so they can in turn propel their members. We do this by working together to invent, develop and support the world’s leading association/membership software platforms. We are nestled in mid-Minnesota where we are expanding an operationally excellent, high growth SaaS company that rivals those in traditional tech hubs. We do this by serving our customers with excellence, serving each other and caring more about our team success than our own.
Location
GrowthZone is headquartered in Nisswa, Minnesota – a town located within the beautiful Brainerd Lakes Area and noted for its scenic beauty, resorts, golf courses, and lakes. This position may be located remotely. Must be authorized to work in the United States.
Full time team members are eligible to participate in GrowthZone's benefit package:
- Medical – GrowthZone offers three plans, so you can choose the one that meets your needs best (two High Deductible plans, and a Traditional plan).
- Company contribution for Health Savings Account or Flexible Spending Account
- Dental
- Vision
- Company paid Life Insurance for Employee
- Company paid Long Term Disability
- The ability to purchase Short Term Disability and additional life insurance and accidental insurance for employee, spouse, children
- Employer Paid EAP (Employee Assistance Plan)
- Immediate accrual of paid time off
- 4 Floating Holidays
- 8 Paid Holidays
- Paid Volunteer Time Off
- Flexible / Compressed Work Schedules
- Bereavement Pay
- 401k with company match
- Community/volunteer involvement
- Fun working environment, including business casual dress, company office parties, fun incentive programs, etc.