Job description
This leading events company is the global leader in business to business information. They provide a range of services including highly targeted conferences in a variety of industries.
Senior Events Marketing Executive - Central London - Summer Starts - £40K + bonus
As the company grows their events portfolio, they are looking for a senior team member to come in and manage the events marketing campaigns as well as the junior executives who will be supporting you in the role.
Key Responsibilities:
- Taking the lead on effective marketing strategy for each event to find the best channels to reach the desired target audience
- Creating engaging content for email marketing campaigns, social media, and internal CRM systems
- Building external partnerships with media suppliers, sponsors, and events speakers to promote the events
- Working with the Production teams to provide marketing materials needed for the day of the event
- Performing campaign analysis to ensure the success of each campaign and ROI
- Managing junior team members and delegating parts of the marketing campaign to them
Why should you apply?
- Company: An established, well-recognised events company that has a long history of hiring through GRB
- Responsibility: Taking the lead on marketing campaigns to promote the events as well as managing a junior executives
- Travel: You get to travel to each event that hits target! How does travelling to North America, Europe, and Asia sound?
- Bonuses: A competitive bonus structure for hitting events targets as well as for each client onboarded via the marketing campaigns
- Other benefits: 25 days holiday + bank holidays, medical insurance, EAP scheme, and season ticket loans
Requirements:
- A degree or academic background in marketing, communications, or business management is preferred
- At least 3 years minimum experience in marketing, ideally within events marketing or marketing with events - candidates with less experience will not be considered
- Exposure to managing a team would be beneficial to your application