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Job Title: Marketing Executive - Discovery
Reports to: Marketing Lead
Department: Marketing
Location: London

JOB PURPOSE

To manage Channel 4’s content marketing strand, delivering brilliant campaigns for across our library of new and archive shows. It’s all part of helping Channel 4 deliver its Future4 target of doubling streaming views by 2025.

JOB DESCRIPTION

• The Marketing Exec, Discovery will be accountable for day-to-day management of our content marketing, including planning, campaign management, delivery, and reporting.
• They will work with the Marketing lead to plan campaign activity across our entire content library, developing plans that grow the audience base of Channel 4 Streaming
• They will work together with Marketing lead on setting the marketing objectives, allocating budgets, developing creative strategy, and approving media plans.
• The Marketing Exec will act as the main point of contact with internal stakeholders, including our multi-award-winning internal agency 4Creative
• The Marketing Exec must have experience working in creative production and delivery, either from a client side or from agency side. They should know how to manage and brief creative teams, and analyse performance of creative and business metrics to show the impact of their work
• The Marketing Exec should combine strong creative and marketing skills with high organisation and eye for detail to deliver strong and effective campaigns on time and on budget

ESSENTIAL SKILLS & EXPERIENCE

The role would suit someone with marketing experience in content marketing either agency or client side, entertainment marketing or a social department or a creative or media agency. We will consider other backgrounds if you can show relevant experience or can demonstrate the right skills, such as:

• Strong communication skills
• Shows initiative and is resourceful in finding solutions
• Able to think creatively and strategically
• Ability to manage multiple and competing projects and prioritise tasks
• Courage to contribute and share opinions
• Passion and enthusiasm for entertainment
• Resilience to thrive in a fast-paced environment and able to deal with setbacks and challenges
• Natural collaborator, able to build strong valuable relationships
• Adaptable and flexible during changing situations
• Strong project and time management skill

To complete your application please provide a response to the below application questions, you can upload your response to the application questions as an attachment when submitting your application. This can be attached to your application as a PDF or Word document.

• Please outline how you meet the ‘Essential Experience & Skills’ outlined in the Job Description (Max 500 words)