Digital Marketing Assistant Bristol, England
Job description
About Us
The Finest Collection Of 4 & 5 Star Luxury Holiday Cottages In The UK & Ireland - Booked Direct With The Owners
Premier Cottages is a marketing cooperative of 250 owners of luxury self-catering cottages around the UK, with nearly 1000 cottages between them (many members have multiple cottages at one site). All properties are graded 4* or 5* by their national tourist board (VisitEngland, VisitWales etc), and most are professional self-caterers (not second home owners). We have an award-winning website, which had over 2 million users over the last 12 months. We are active and engaged on social media, particularly Facebook (200,000 followers), but also Instagram (30,000 followers), Twitter and Pinterest. The Board are, or have been until very recently, all owners of self-catering cottages, and are located across the UK.
We are looking for an enthusiastic Digital Marketing Assistant to join our small team in Bristol (we have a hybrid working model, which means you will have the opportunity to work both from an office, and at home). As the team is small, you will have a wide and varied list of responsibilities, and will be able to get involved in all aspects of our marketing, as well as our website.
Utilising your flair for copywriting, your primary role will be focussed on content creation - producing high-quality, engaging content for our Social Media platforms, as well as producing blog posts, and new pages for our website.
Digital Marketing Assistant Responsibilities
Job brief
We are looking for a creative and enthusiastic Digital Marketing Assistant to join our small team in Bristol to support the Marketing Manager in all aspects of promoting our luxury holiday cottages around the UK, with a particular focus on content creation.
Responsibilities
- Create vibrant, high-quality content for our Social Medial channels. There will be an emphasis on increasing the engagement on our Instagram account, and we also plan to build a presence on TikTok over the coming months. As well as highlighting our 4 & 5 Star properties, you will also be celebrating some of the UK’s most beautiful regions in your posts.
- Conduct competitor analysis to help with benchmarking, best practice, and spot any potential opportunities
- Manage brand partnerships. Periodically, Premier Cottages host joint giveaways with brands which share a similar audience profile to our own. You will help to identify, and approach relevant brands in order to set up shared promotions.
- Compose and post online blog content on the company’s website
- Assist with promotional emails to our 150,000 subscribers – deciding on themes, writing copy, selecting images, managing the campaigns
- Assisting with any PR requests from journalists
- Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities
- Support the Marketing Manager in organising various projects
- Support members in the creation and upkeep of their own pages on the Premier Cottages website
- Employ marketing analytics techniques to gather important data (social media, website etc) and prepare reports for the Board
- Update spreadsheets, databases and inventories with statistical, financial and non-financial information
- Assist in the organising of promotional events and traditional or digital campaigns and attend them to facilitate their success (Annual Conference etc)
- Be involved in testing new releases on the website
Requirements
- A demonstratable passion for writing and content creation
- An understanding of what makes for engaging copy
- As this role involves copywriting, English must be your first language
- A strong flair for design and aesthetics (you will need to select strong visual assets from our database of images and videos to support written content)
- Inquisitive by nature, with a determination to create top-quality work
- Familiarity with various social media platforms, and a drive to become an expert on them (specifically Instagram, Facebook, and TikTok)
- Experience, or a desire to learn video editing software to create simple and attractive social media videos
- Great collaborative skills, while also having the ability work independently
- Ability to multi-task and adhere to deadlines
- Strong time management and organisational skills
- Accuracy and attention to detail
- Excellent knowledge of MS Office/Google Drive, and experience with various marketing software (Canva, Google Analytics, Google Adwords etc.) is useful
- Ability to meet with the team at the Bristol office at least 2 days a week, while also having an appropriate space to work from home for the remainder of the time (a reliable internet connection is critical)
- A degree in Marketing/Media Studies/Business/Journalism/Creative writing or related field is an advantage, as is experience managing social media accounts with a significant following.
Contract Type
Permanent
Contract Hours
Full Time
Salary
A salary of £20,000 per annum
Starting Date
The position is available immediately, subject to any notice period required by the successful candidate
To Apply
Please email a copy of your CV and a cover letter to Dylan Edwards on [email protected]
Job Types: Full-time, Permanent
Salary: £20,000.00 per year
Benefits:
- Company pension
- Work from home
Schedule:
- Monday to Friday
Work Location: Hybrid remote in Bristol, BS8 4UQ
Application deadline: 26/06/2023
Reference ID: Digital Marketing Assistant
