Digital Marketer Apprentice

Digital Marketer Apprentice Birmingham, England

Intequal
Full Time Birmingham, England 10400 GBP ANNUAL Today
Job description

Brief overview of the role:
Digital Marketer Apprentice to join an established online marketing agency based in Birmingham. The company offers custom packages which are personalised to a brand and business to ensure the best results and traffic to their website, products and services.


Working week:
Monday to Friday

Positions available:
1

Vacancy description:
You will assist with:

Social Media Management
Email Marketing
Content Management
Marketing Campaign Management
Site Management

Requirements and prospects


Qualifications Required:

The company require a bright, enthusiastic and hard-working individual with a genuine desire to learn and to build a career. The company are looking for someone with a positive, highly self-motivating, can-do attitude from someone who isn’t afraid to ask questions.
To be considered for this role, you ideally would hold a C/4 grade in both GCSE Math’s & English, and in three or four other subjects. You would look to have gained a GCSE/BTEC/A Level in Business studies/Marketing.

  • You will be highly organised, have excellent communication skills and a brilliant telephone manner.
  • You will be willing to work hard and eager to learn.
  • An interest in Digital marketing in advantageous
  • Have excellent verbal communication skills
  • Be Creative and Resourceful
  • Be Ambitious and keen to embrace new challenges, with a healthy attitude towards risk
  • Confident and professional
  • Knowledge of Social Media

Desired skills:
Communicate with clients & colleagues
Build rapport
Analytical thinker
Creative thinker
Attention to detail

Personal Qualities:
Enthusiasm
Positive outlook
Enjoy socialising

Training to be provided:
CORE MODULES

Marketing Principles
Develop an understanding of the range of digital marketing principles, strategies and techniques.
Key Topics:
  • Customer engagement and market segmentation
  • Customer lifecycle
  • Digital and Social Media Strategies
  • Exploiting real-time information
  • Digital marketing campaigns

Digital Marketing Business Principles
Develop an understanding of search marketing, search engine optimisation and Pay-Per-Click, email marketing, web analytics and metrics, mobile apps and how these can work together.
Key Topics:
  • Security levels necessary to protect data
  • Digital etiquette
  • Customer Relationship Management systems
  • Understand the differences between all the major digital and social media platforms
  • Plan digital content based on audience needs
  • How a digital marketing team works in a business environment

Principles of Coding
Develop knowledge in the range of concepts, approaches, software languages and techniques that are applicable to Principles of Coding.
Key Topics:
  • Compatibility of code on different platforms
  • Components involved in web development
  • Hosting and serving
  • Search Engines
  • How local (cookies) or session data storage is utilised
  • Programming languages and how they apply to building digital products (html/javascript)

Google Analytics IQ
Develop knowledge to be proficient in Google Analytics and be effective at leveraging Google Analytics within their organisations.
Key Topics:
  • Layout, reporting, campaign and conversion tracking
  • Data collection, setup and configuration
  • Analysis tools and techniques
  • Advanced marketing tool

Future Prospects:
Permanent position

Digital Marketer Apprentice
Intequal

intequal.co.uk
Portsmouth, United Kingdom
Unknown / Non-Applicable
1 to 50 Employees
Company - Public
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