Digital Content Assistant Manchester, England
Job description
We're looking for a have talented Digital Brand Content Assistant to join our dedicated Content Team here at the Boohoo Group. The successful candidate will be working as part of a growing on-site digital team that is challenged to define and evolve the user experience across all Client digital channels (including Debenhams site & apps, as well as partner sites, such as Burtons, Oasis, Wallis, Coast & Dorothy Perkins). The Digital Brand Content Assistant will be primarily responsible for researching, reviewing, and assisting in the planning of rich product & branded content. This role shall require the candidate to also have confident channel knowledge.
Your team
We’re proud to be the final link between our brands and our customers. In E-commerce, we’re the people busy designing, analysing, testing and optimising user experiences so that we can provide an unforgettable shopping experience and an industry-leading customer journey. With this many brands, we’re always looking for new ways to serve our customers through content, navigation and on-site experiences. The possibilities are endless.
What you'll be doing
- Collaborate across the multifunctional team and assist in the planning of rich product and brand content.
- Conduct in-depth research into related products, categories and brands to facilitate the Content Manager in creating content audit reports, gap analysis and define industry benchmarking guidelines.
- Planning, ideating, and creating highly relevant and engaging content which the target audience will resonate with across the e-commerce channels.
- Coordinate with the creative teams (Artwork, Design, Motion, Video & Photography) ensuring any creative is analysed and feedback is given to build best-in-class content.
- To assist and help manage content for CRM channels across multiple brands, monitoring and analysing best-performing emails.
- Conduct research to stay updated on industry trends, competitor activities and best in practise digital brand content.
- To provide administrative support across all digital platforms, ensuring content aligns with brand guidelines and standards. Actively build and maintain relationships with cross-functional teams and stakeholders
Working with us
To succeed here, you have to love working at pace. It’s relentless, but we love it. Change is a certainty – you need to adapt and be agile. We want you to challenge the status quo, innovate and be open to trying new things. We’re always pushing boundaries. We empower our people, giving them freedom and autonomy to learn and grow in their roles. We’re passionate, agile, creative and one team.
More about you
- Excellent written and verbal communication skills, with a keen eye for detail and grammar.
- Proficiency in using content management systems (CMS)
- Must possess some knowledge of content categorisation, content development, distribution and measurement.
- An understanding of content production for web & app specifically and some (but less desired) channel-specific knowledge such as Blog, Social, CRM, Affiliates, Paid, SEO etc.
- General knowledge of the digital ecosystem.
- An understanding of content analytics tools such as Google Analytics & Contentsquare.
- Creativity and passion for storytelling and the ability to think of new ideas and see them through to detailed execution.
- Strong organisational and multitasking skills, with the ability to manage and meet multiple deadlines.
- Basic understanding of design principles and the ability to work with graphic designers.
Why join us
We’ve set our sights on dominating the global e-commerce fashion market, and because we’re 13 brands (and counting), there are plenty of opportunities to grow your career. Our mission is to create a workplace where everyone is respected, their individual differences are valued, and they can be themselves at work without exception.
- You’ll get the opportunity to take part in our various share schemes
- Core hours enable you to flex your working times around your needs on an ad hoc basis
- Benefits that support your health and wellbeing
- There’s up to 40% discount off our all of our brands
- Our social calendar? Next level
- With HQs in Manchester and London and offices across the globe (some are dog friendly!), we offer a buzzing atmosphere and the boohoo family culture wherever you work
