Demand Performance Specialist Newbury, England
Job description
Location: Newbury (*Hybrid)
Salary: Excellent basic salary plus bonus and Vodafone benefits
Working hours: Full time 37.5 hours per week – Mon to Fri
Hybrid
Who We Are
We’re a global technology communications company that empowers people and businesses to stay connected and thrive in a digital world. With a focus on innovation, sustainability and earning customer loyalty, we leverage cutting-edge technology to offer products and services that enhance communication and improve lives.
At Vodafone UK, diversity isn’t just a buzzword, it is core to who we are as a company. We’re proud to be certified as a Great Place to Work and are committed to driving inclusion for all; creating a workplace that is fully representative of the communities and customers we serve.
Be part of Vodafone Business UK, a team that are revolutionising how customers use technology and connectivity. With our extensive range of products and services, we help all kinds of organisations – from small, local businesses to multi-national corporations – unlocking the potential of new technologies, including 5G, AI and the Internet of Things (IoT).
What you’ll do
This role is pivotal in driving and understand the performance of all elements of Demand Generation across Vodafone Business UK. In this role you will define our reporting framework, challenge our channel leads on performance & redefine processes to generate an improved ROI.
You will work closely with Commercial, sales, finance & marketing across all of Vodafone Business to drive acquisition volume growth in all segments.
You will have familiarity with paid media, salesforce, lead generation and trading – leveraging strong commercial & story-telling skills with a broad understanding of Acquisition marketing. A real focus will also be marketing automation, to increase the performance of our activity.
- Accountable for the ROI of Demand Generation activities and the effective measurement of it
- Effectively planning demand generation activity and defining strategy to optimise output
- Developing business cases, along with finance to underpin activity contributing to Acquisition growth
- Ensuring systems and processes support our activity
- Owning the Demand Generation budget reporting and consolidating the position
Who you are
Experience in a commercial marketing environment, understanding the benefits of market activity from a P&L perspective- Experience with Marketing Automation (Eloqua specifically would be a bonus)
- Experience planning marketing activity & measuring success
- Managing a marketing budget
- Awareness of the Tech/Telco industry and experience with driving acquisition in Small Business
Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about Inclusion for All and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to apply as you may be the right candidate for this role or another role, and our recruitment team can help you see how your skills fit in.
What we offer
We believe that taking care of our employees is the key to their success. That is why we offer an excellent remuneration and bonus package with up to 28 days holiday entitlement, in addition to bank holidays and paid leave for charity projects. We offer an extensive benefits package that can be tailored to suit you and your family, including employee discounts, retail vouchers, pension plan and share schemes. We take pride in our commitment to supporting you at every stage of your career by providing top of the range learning and development tools, market leading parental leave policies and an innovative Reconnect programme for people who have taken a career break.
Together we can
Vodafone UK are regulated by the Financial Conduct Authority and all offers of employment for this role are subject to background checks, including criminal (DBS) and financial checks to meet the regulators standards.
If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, a sign language interpreter, or assistive technology, please refer to the Accessibility section of our Careers website (https://careers.vodafone.com/uk/applying-to-vodafone/) for guidance.
