Data and AI Marketing Lead, Google Cloud London, England
Job description
Minimum qualifications:
- Experience in B2B demand-gen marketing, using a wide-range of tactics including social, paid media, events, and outbound.
- Experience in marketing to an audience of IT as primary buyers in greenfield, (enterprise) organizations.
- Experience in project management, including managing multiple internal stakeholders, external creative agencies and international projects.
Preferred qualifications:
- Experience in marketing Cloud infrastructure or data platform products.
- Experience in executive presence and senior stakeholder management.
- Ability to thrive in a fast-moving environment.
About the job
The Google Cloud Platform team helps customers transform and evolve their business through the use of Google’s global network, web-scale data centers and software infrastructure. The Cloud Marketing team is looking for people who can help us write and tell the story of our customer's journey. Understanding the power of our products and how they impact businesses, you will help share how we provide our customers with the best solutions for innovation. If you’re as excited about building what’s next as we are, Google Cloud is the place for you.
As the regional campaign lead for Google Cloud’s industry-leading Data and AI solutions, you will help customers across EMEA unlock the value of data in their organization.
Google Cloud accelerates organizations’ ability to digitally transform their business with the best infrastructure, platform, industry solutions and expertise. We deliver enterprise-grade solutions that leverage Google’s cutting-edge technology – all on the cleanest cloud in the industry. Customers in more than 200 countries and territories turn to Google Cloud as their trusted partner to enable growth and solve their most critical business problems.
Responsibilities
- Serve as the Data and AI campaign lead for Google Cloud EMEA, working with diverse global and regional cross-functional leadership.
- Set strategy and user journeys to drive continued growth.
- Adapt campaign positioning and messaging, storytelling and assets to market needs in EMEA.
- Work with program owners (paid media, social, email, events and tele) to drive demand for our Data Cloud offerings across EMEA.
- Manage a budget to overachieve campaign demand KPIs. Test, analyze and optimize performance.
