Customer Marketing Manager London, England
Job description
Ready to explore a career path? Start your journey.
You are an effective campaign manager, who approaches challenges head-on, and enjoy working with a hardworking and diverse group of colleagues and clients? Then we would love for you to join our team! This position presents an outstanding growth opportunity for the individual that thrives in a fast-paced, high-visibility and changing environment.
Your responsibilities
In this role you will:
- develop and socialize compelling campaign briefs that convey the business opportunity, metrics to success and overall marketing approach.
- partner with the global product & commercial teams to ensure all marketing is grounded in customer (and competitor) insight. Put yourselves in the shoes of the customer to understand their needs and wants.
- execute marketing campaigns throughout the delivery process, including the creation of the creatives, campaign deployment, as well as the overall timeline and budget. Handle deadlines and strive for flawless campaign delivery.
- support communication and training (change agent) efforts within the organization to effectively drive adoption of new campaigns and processes.
- integrate data insights, both quantitative and qualitative, into campaign planning.
- measure and optimize. Create analysis and dashboard on program performance & return on investment and use findings in the development of future activity and program optimization based on the results. Share progress updates and key landmarks with business partners
- ensure all activities meet brand guidelines and are meeting legal & data protection requirements.
- continuously improve systems and tools: Provide input to marketing automation systems capabilities, data needs and related process roadmaps to improve agility and time to market of lifecycle campaigns
Your skills
- You have previous marketing experience, including campaign management, in a b2b customer success environment, for a SaaS or enterprise software company
- You’re curious with a creative point of view. You possess an ability to adapt quickly to change.
- You have a proven track record to work independently and prioritize multiple tasks and deadlines with confidence and ease.
- You have strong organization skills, attention to detail, diligence and follow-through.
- Excellent communicator, you know how to clearly articulate messages to a variety of audiences.
- You have a love of data and digging into the story behind the data.
- You’re fluent in English (mother tongue) with exceptional written, verbal, and social communication skills
- You inspire others with a positive attitude and empathy toward the needs of customers and colleagues
- You have cross-team collaboration skills with a desire to have fun while doing your best work!
Location
The #TeamGBT Experience
- Flexible benefits are tailored to each country and start the day you do. These include health and welfare insurance plans, retirement programs, parental leave, adoption assistance, and more.
- Travel perks: get a choice of deals each week from major travel providers on everything from flights to hotels to cruises and car rentals.
- Develop the skills you want when the time is right for you, with global tuition assistance, access to over 20,000 courses on our learning platform, leadership courses, and new job openings available to internal candidates first.
- We strive to champion Diversity, Equity, and Inclusion in every aspect of our business at GBT. You can connect with colleagues through our global Inclusion Groups, centered around common identities or initiatives, to discuss challenges, obstacles, achievements, and drive company awareness and action.
- Wellbeing resources to support mental and emotional health for you and your immediate family.
- And much more!