Job description
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ROLE PROFILE
GRADE: G33
JOB TITLE: Customer Growth Assistant
EXTERNAL JOB TITLE: Customer Growth Assistant
FUNCTION: Marketing
SUB FUNCTION: UK eCOM
CITY & COUNTRY: Chiswick, UK
ROLE SUMMARY
What are the key objectives and expectations from this role?
KEY OBJECTIVE:
Ensure key day to day Customer Care operations are delivered to high standard, ensuring all SLAs are met and required support is provided to UCC.
EXPECTATIONS:
Be the main point of contact for day to day escalations from our outsource partner, UCC.- Provide detailed overview daily on the contact volumes and reasons for customer contacts
- Manage and resolve customer escalations where needed
- Monitoring customer care performance through regular Quality Assurance of contacts (email, live chat, telephone)
- Ensuring all high-level complaints are reported within SLA to relevant BAT stakeholders
- Monitoring NPS and review cases to ensure these are handled as per process and managed to standard
- Tracking customer returns & refunds to ensure these are being actioned timely by UCC
Reports to
Customer Growth Executive
Number of Direct Reports
0
Core Relationships
Internal – Ecommerce, IDT, Activation Planning, Own retail, Supply Chain and Area D2C team
External – Marketing and CRM technical support agencies
Geographic Scope
Local
Travel Required
Minimal
ACCOUNTABILITIES
- Main point of contact for our outsource partner, UCC. Ensuring smooth delivery of customer care operation day to day
- Daily evaluation of the key contact reasons from our consumers – identifying and escalating any key issues and trends to the relevant teams
- Manage customer escalations from UCC – ensuring these are resolved and tracked
- Quality Assurance – analysis of agent telephone, email and live chat conversations and feedback provided to UCC with areas for improvement outlined
- Daily reporting of highest risk complaints (adverse events) as per BAT processes
- NPS and Reviews – Daily management and spot checking of NPS and Review related cases to ensure these are being actioned and responded to as per agreed process with UCC.
- Tracking returns and refunds to ensure these are being actioned within a timely manner – liaising with BAT Finance, Supply Chain teams and UCC.
- Subscription Management – Be the key point of contact for any Subscription related queries – supporting UCC to ensure uninterrupted subscription service
- Daily point of contact to assist with any escalated issues received from BAT Supply Chain
- GDPR and Local legislation compliance
EXPERIENCE, SKILLS, KNOWLEDGE
ESSENTIAL
Experience Required
At least 3 years Customer Care/Service experience- Experience in working in or with call centres
- Case Management – Working with CRM systems and case logging and reporting
- Quality Assurance – Case monitoring, scoring and reporting
Technical / Functional / Leadership Skills Required
- Salesforce Marketing Cloud(desirable)
- Complaint handling/Management
- Proficiency in Microsoft Applications (Excel/Powerpoint)
- Coaching / Team development focus
Education / Qualifications / Certifications Required
- Customer Care/Service Experience
- Experience working with/in call centre environment (beneficial)
BENEFICIAL
- SalesForce
- Magento
- Tonic
- SubscribePro
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