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GH Advertising is looking for a full-time Lead Communications Specialist to work exclusively with our client at UPMC. As a Lead Communications Specialist, you will collaborate as a liaison between Marketing, Charitable Giving, and Government Relations to help tell the story of UPMC’s community impact. You will assist the Director/Manager in facilitating the creation of content to increase awareness of UPMC’s community goodwill. As a Lead Communications Specialist, you will serve as a key writing resource, developing new content, including research, interviews with experts, copy development, editing, and production across digital and print platforms, as needed.

• Work closely with Director/Manager to develop strategic communications to raise brand awareness nationally and locally.
• Partner with Marketing, Charitable Giving, and Government Relations to conduct research and analysis of charitable giving data to tell the story of UPMC’s community impact.
• Independently plan, research, conduct interviews, and write copy that is concise, well organized, stylistically appropriate to the audience and purpose, and conforming to department style rules.
• Write clear, concise synopses of complex storylines and develop them for the website.
• Coordinate the work of contributing marketing staff and freelancers, including editing and proofreading their copy.
• Take responsibility for approvals and the accuracy of information communicated.
• Manage projects of increased complexity, sensitivity, or importance to the organization, or edit major publications.
• Manage the development and production of marketing communications projects for UPMC programs, including print collateral, videos, and digital content.
• Provide guidance to communications specialists and summer associates on writing and marketing communications projects and processes.
• Oversee graphic design and production process (including printing) so that projects are appropriate for the audience and message. Implement brand standards and ensure timely delivery of projects.
• Monitor budget and manage the distribution and delivery of projects. Complete projects on time and within budget.
• Handle multiple tasks simultaneously and prioritize projects appropriately.
• Demonstrate service-oriented behavior in interactions with clients and co-workers.
• Perform in accordance with system-wide competencies/behaviors.
• Perform other duties as assigned.

Educational/Knowledge Requirements:

• Bachelor's degree in English, journalism, communications, health sciences, or a related field.
• Minimum of 3-5 years of experience in health care/medical writing and non-profit experience preferred.
• Must have excellent communication, organizational, research/interviewing, writing, editing, and interpersonal skills, as well as knowledge of traditional and digital marketing best practices.