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The job in a nutshell

Working within a small and dynamic team this is a pivotal role where you’ll work collaboratively with multiple departments across the business to provide brand team support and act as a brand guardian for Travelodge. Working closely with colleagues in the Product Marketing, Digital Marketing, Operations, Sales and People teams you’ll plan, develop and implement customer communications and marketing materials to support key business priorities.

What you’ll be doing

• Be a brand custodian and gatekeeper, to drive consistency and ensure communications are on-brand across all customer and employee touch-points at all times.
• Contribute to the multi-channel communications plan, offering creative ideas for Travelodge brand communications which drive brand consideration, engagement and revenue.
• Work closely and collaboratively with our internal creative artworker and/or external agencies to develop and deliver creative content and copy for communications and marketing materials, on time and on budget.
• Working closely with the Food & Beverage team, manage the development and delivery of all in-hotel food & beverage communications for the brand’s Bar Cafe hotels, as well as produce digital assets to drive sales.
• Manage the day to day relationship with our print management partner, including stock control and replenishment of PoS items for our hotels.
• Manage the brand’s digital asset and photography library, ensuring it is up to date at all times.
• Monitor and report on competitor marketing and communications activity.
• Own and manage responses to the brand team’s central email address in order to support hotels and operations teams with queries, always ensuring we provide a timely and excellent service.
• Manage brand team budget administration by tracking spend to manage budgets closely and maximise value at all times.
• Manage the development and delivery of communications to support key business priorities, as required.

What we’ll expect from you

• We’re looking for a highly motivated self-starter who’s eager to learn, degree qualified (or equivalent) with a minimum of 1 years experience - a background from a hospitality related business in a marketing role is preferred but not essential.
• You’ll have excellent computer literacy and be confident using excel.
• You’ll be passionate about storytelling with good copywriting and proofreading skills.
• You’ll be easily able to put yourself in our customers’ shoes, to deliver effective campaigns and communications.
• You’ll have exceptional organisational skills and impeccable attention to detail.
• You’ll need excellent interpersonal skills and relationship management.

At Travelodge, we believe that behaviours are just as important as the activities you carry out. The ones we look for in every colleague are:

I care about people

• I treat everyone in a way I would like to be treated.
• I am easy to work with.
• I have a can-do attitude.
• I care about the impact my work has on others.

I pay attention to detail

• I do the little things that make a difference to our customers.
• I work to brand standards.
• I treat Travelodge time, equipment and stock as if it were my own.

I drive for results

• I hit targets in my role and work at the right pace.
• I take ownership of problems and try to fix them fast.
• I look for ways to avoid future problems.
• I look for ways to promote Travelodge.

What you can expect from us:

Culture

At Travelodge, we’re playful, straightforward and optimistic. We have a big footprint in the UK, but still have a small company feel and you can expect quality and value to be built into everything we do. You’ll have the support of a close network of colleagues and managers, and every day is different here! We want you to bring your personality to work and we love our diversity.

Reward and recognition

It’s not just our customers we want to wake up with a smile on their face. As well as a competitive salary, being part of our hotel support centre means great holiday entitlements, pension contribution deals, being part of our bonus scheme, and a Thanks Card giving generous room and food discounts as well as friends and family rates.

Career and development



We want you to develop further with us at Travelodge and we’ll provide you a development plan to help you reach your goals. You can expect to have a full induction and training relevant to your role. We advertise all our vacancies internally, so you will have the opportunity to really develop your career with Travelodge.