Find More Than 10K+
United Kingdom Jobs

Job description

Glanbia Performance Nutrition

Join this dynamic team focused on delivering better nutrition for every step of life’s journey!

The Opportunity
Reporting to the Head of Sports Nutrition, the LevlUp Brand Manager UK&I has responsibility for helping to build and execute the go to market strategies for the brand. This role has the broad responsibility for development and execution of all LevlUp communications across key brand touchpoints, building relationships with streamers and industry leaders, sampling opportunities, collaborations, and trade marketing. Additionally, the LevlUp Brand Manager will play a vital role in managing the brand and ensuring LevlUp shows up in authentic ways, reflecting gamers attitudes, beliefs and stays on trend through staying close to consumers.
Working as an integral member of the marketing team, the LevlUp Brand Manager will work closely with Head of Sport Nutrition, Head of eCommerce & Head of Performance Marketing to execute the annual go to market plans, whilst also establishing themselves as the point contact for LevlUp in the UK & Ireland.

• Responsibility to drive brand strategies and activities including the day-to-day management of Creative, Streamers, Media, and Trade Marketing to ensure the highest standard of communication and timely execution across multiple platforms in line with 1 yr. brand plan and brand guidelines.
• Lead the recruitment and management of streamers to ensure high quality brand mentions and all deliverables are met inside contracts.
• Work across LevlUp website, social platforms and marketplaces to ensure best in class digital presentation in order to drive greater conversion.
• Use tactics to stay close to the gaming community and continue to reflect gamers values and attitudes through the brand language and creative output.
• Build relationships and work collaboratively with LevlUp team members across Europe & Asia Pacific.
• Work on the launch of globally led NPD initiatives e.g., New Flavour Launches.
• Seek opportunities for sampling, collaborations, PR, and abilities to unlock earned media.
• Collaborate with the commercial team to bring to life the agreed promotional program through specialty retailers both on and offline and help manage associated promotional calendars.
• Work with Head of Sports Nutrition to craft 3 year longer term brand strategy.

The Skills you will bring to the team

• Degree level qualifications in marketing and/or similar discipline.
• Experience working and building strong relationship with influencers or being one yourself
• A strong passion for gaming and associated activities.
• Knowledge of the gaming industry, gaming influencers and proven track record of delivering results in this field
• Passion and entrepreneurial spirit to drive proactive ideas and implement them.
• Experience with various digital media platforms (e.g., Twitch, Discord, Meta, YouTube, Tik Tok) including content scheduling.
• Ability to work autonomously but also be a strong team player with initiative.
• Strong project management skills notably working to budgets and deadlines.
• A natural communicator with good reporting and presentation skills.
• An influential and collaborative interpersonal style which will see you build effective cross-functional stakeholder relationships.

If you think you have what it takes, but don't necessarily meet every single point on the job description, please apply!

Where and how you will work
The opportunity will be based in London with hybrid working arrangements available through our Smart working model which allows you a greater choice in how you work and live, giving you a better work-life balance.

What we would like to offer you!
The opportunity to develop your career on a global stage, continuous learning through an on-demand learning platform, and acompetitive compensation package including staff discounts, generous family leave policy, health plan.

About Glanbia
The Glanbia Group comprises three divisions: Glanbia Performance Nutrition, Glanbia Nutritional's, and Joint Ventures. Collectively and with our partners we offer an incredible breadth of expertise in nutrition. We employ a team of 6,000 people, work with global food and beverage companies, and sell our award-winning and market-leading products in 130 countries worldwide.

At Glanbia, we celebrate diversity, because we know that our individual strengths make us stronger together. We welcome and encourage interest from a variety of candidates, we will give your application consideration, without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.
At Glanbia, our culture celebrates individuality, knowing that together we are more.