Brand Director London, England
Job description
Own the creation and scaling of an iconic brand that transforms people’s behaviour with their health
Set the forward-looking vision and strategy for the brand
Ensure all touchpoints consistently look, sound and feel like MANUAL
Define our marketing communications strategy; what we say to our customers and where we say it to bring our brand and new products to life
Build the biggest health and wellbeing community with the goal of helping people improve their health goals
Own, enhance and grow the visual identity of the brand across all touchpoints
Establish an always-on PR engine to share the brand story
Monitor, track and report on brand health across the company
Manage, coach and empower your team to be self-starters and facilitate their personal & professional growth
Think and operate uniquely and inventively. A lot of what we do has not been done before so implementing the right combination of creativity, customer feedback and commercial pragmatism is essential
Work closely with the leadership team to formulate the strategy of the whole business
Work closely with our Commercial team to bring innovative products to market and make them successful
Work hand in hand with our Product team to drive and relentlessly iterate our growth roadmap
Work in partnership with our People team to enhance our employer brand, showcasing MANUAL as a great place to work
A track record in helping high-growth consumer organisations scale their brands
A deep passion, understanding and love for the impact of brand and community
Capable of building consensus across a growing organisation and influencing at all levels, including the board
Comfortable with high growth environments and defining what success looks like instead of just delivering it
Extremely driven, curious, ambitious with a huge appetite for personal growth
Proven ability to build and lead high performing teams
