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Brand Content Copywriter - London

The Brand Content Copywriter will work closely with the Brand Content Manager to deliver high quality, engaging copy across a range of formats (both digital and print). The Brand Content Copywriter will be responsible for ensuring the tone of voice for our brands are upheld.

The ideal Content Copywriter will:

• Have a strong ability to adapt and change their writing style for each platform and brand.

• Support in SEO website copy, engaging blog articles, print magazine articles, social media captions, campaigns, email newsletters and more.

• Be a natural storyteller at heart, constantly looking for new and innovative ways to deliver brand messages, avoiding the status quo at all costs. We’re looking for a strategic thinker with creative ideas who can take a solution-based approach to work.

• Your main duties as a Content Copywriter:

• Create website landing pages optimised for search

• Optimise existing landing pages in line with keyword recommendations from digital team

• Write compelling destination focused blog articles which balances both SEO and engaging storytelling

• Craft engaging, click-worthy captions that stand out from the crowd on social media

• Work alongside wider content team to deliver magazine articles (print)

• Ensure brand tone of voice is upheld across all touchpoints

• Revise existing landing pages and website copy to ensure content remains fresh and up to date

• Take ownership of hotel level content matrices, ensuring all details and information remains accurate

• Work with the wider content team to challenge conventions and offer fresh and exciting storytelling across all brand touchpoints

• Research and interview artists, influencers and people of interest for articles and videos

• Produce video scripts for voiceover artists when required

• Partake in content planning, idea generation and strategic development for each brand

• Work with stakeholders to truly tell the story of each hotel

• Occasionally upload content to CMS platforms as required

Benefits or you as a PPHE Content Copywriter:

• 30 Days of holiday a year (inclusive of bank holidays) increasing with years of service

• Flexible access to salary through Wagestream platform

• High focus on wellbeing and work life balance

• Open & transparent communication culture

• Competitive salary

• Discounted hotel staff rates for Park Plaza & Radisson Hotels worldwide

• Meals on shift

• Great learning and development opportunities with 8 hotels in central London offering excellent progression prospects

• Complimentary dry-cleaning

• Exclusive discounts for hotel restaurants

• Access to Benefithub discount platform