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Job summary

This is a rare, exciting and unique opportunity to join a dedicated communications team, as Head of Online Communications.

University Hospitals Birmingham NHS Foundation Trust (UHB) is one of the largest hospital trusts in England.

We see and treat more than 2.2 million people every year.

We have 24,000 members of staff and we are committed to investing in their development, as well as their health and wellbeing.

The communications team is responsible for all communicating effectively with patients, staff and stakeholders.

The Head of Online Communications will lead and be responsible for the development and delivery of the corporate web and intranet sites, acting as the subject matter expert within the organisation on all online services and representing the organisation externally and internally on all issues related to the sites.

Crucially, you will lead and manage a large and complex project to redevelop UHB's intranet, working with clinicians, managers and wider colleagues across the organisation, as well as external suppliers, to ensure provision of the best possible patient experience and service delivery.

This is a key role as a senior leader within the communications team and is imperative to helping us deliver the very best online services.

Main duties, tasks & skills required

The Head of Online Communications will lead and be responsible for the development and delivery of the corporate web and intranet sites, acting as the subject matter expert within the organisation on all online services and representing the organisation externally and internally on all issues related to the sites.

The post holder will assume day-to-day leadership and responsibility for managing the project to redevelop the intranet, working with clinicians, managers and wider colleagues across the organisation, as well as external suppliers, to ensure provision of the best possible patient experience and service delivery.

A key role for the Head of Online Communications will be the rigorous definition and oversight of digital communications projects, including risk and issue management, ongoing evaluation and ensuring quality control and service delivery are consistently maintained to a high standard.

The post holder will work collaboratively with internal and external stakeholders, to ensure effective management of interdependencies and delivery of objectives.

It is expected that the specific projects managed by the post holder will change over time, as the portfolio of work changes.

About us

We are recognised as one of the leading NHS Foundation Trusts in the UK. Our vision is to Build Healthier Lives, and we recognise that we need incredible staff to do this.

Our commitment to our staff is to create the best place for them to work, and we are dedicated to:

Investing in the health and wellbeing of our staff, including a commitment of offering flexible working where we can;
Offer our staff a wide variety of training and development opportunities, to support their personal and career development objectives.

UHB is committed to ensuring that our staff are treated fairly and feel that they belong, by creating a kind and inclusive environment. This is about equity of opportunity; removing all barriers, including discrimination and ensuring each individual member of staff reach their true potential, achieve their ambitions and thrive in their work. This is more than words. We are taking action. Our commitment to an inclusive culture is embedded at all levels of the organisation where every voice is heard, driven by our diverse and active staff networks, and at Board level by the Fairness Taskforce led by our CEO. We nurture a culture which empowers staff to challenge discriminatory behaviours and to enable people to bring their 'whole self' to a kinder, more connected and bold place to work.

Job description

*Please Note : For a detailed job description for this vacancy, please see attached Job Description*

Person specification

Qualifications

Essential

Educated to degree level.

Extensive knowledge of

Specialist areas, acquired through post graduate diploma, or equivalent experience, or training.

Strong evidence of ongoing professional development.

Experience

Essential

Project management experience in managing complex services including design, development, implementation and management of change in a multiple stakeholder environment.

Extensive experience in a web design/development environment.

Extensive experience in producing content for web-based tools

Extensive experience of managing and developing web and intranet sites, with a strong understanding of best practice and content management systems, including open source platforms such as WordPress and/or proprietary systems.

Experience of managing change in complex project situations.

Additional Criteria

Essential

Excellent understanding and track record of successful change and project management.

Highly effective people and project management skills.

Use advanced analytical and judgement skills including understanding and application of complex statistical and numerical data.

Work flexibly, prioritise workloads and resource them in response to changing demands and requirements.

Excellent interpersonal, communication (written, oral, presentation, facilitation), networking and negotiation skills, including strong writing, proof reading and editing abilities.

Excellent management skills including motivating and coaching staff.

Excellent organisational skills and the ability to prioritise meet deadlines and delegate effectively.

Ability to find innovative ways of solving or pre-empting problems.

Confident, independent and effective decision maker, including the ability to make difficult decisions.

Ability to work under pressure, to agreed/demanding deadlines.

Ability to build relationships with key stakeholders.

Significant influencing and persuasion skills.

Managing and influencing strongly opposing views.

Ability to work independently, or as part of a team, recognising and acting on wider corporate responsibilities.

Understands the need to deliver short-term priorities and achieve long-term goals (sense of balance).

High level of IT literacy, including knowledge of MS Office programmes.

Significant understanding of using Google Analytics (and/or alternatives) and other tools to evaluate website performance.

In-depth knowledge of a range of web-related languages and technologies, such as:

• HTML
• CSS/Sass
• JavaScript (and its libraries)
• PHP
• SQL
• .Net
• XML
• Git
• Web hosting control panels, e.g. Plesk
• DNS
• SSL/TLS

Strong design skills, including UX/UI design, and knowledge of design software for web and print, such as:

• Adobe Creative Suite, including Illustrator, InDesign and Photoshop
• Adobe XD
• Figma
• Sketch

Embraces and demonstrates the Trust values - Kind, Connected and Bold.

Ability to motivate and provide innovative solutions.

Confidence in achieving results in an inclusive and collaborative manner.

High levels of professional curiosity.

Ability to work effectively in a complex and changing environment.

Displays progressive, innovative and solutions-based thinking.

High degree of self-awareness.

Ability to maintain confidence, at all times.

High levels of personal integrity.

Ability to deal with confidential issues in a professional and sensitive manner.

Knowledge of industry good practice, relevant usability and accessibility issues for on and off -line communications, current relevant legislation, and ability to adapt to any changes in legislation.

Understanding of equality and valuing diversity principles.

Understanding of confidentiality, information governance requirements.

Good awareness and knowledge of the political environment, locally and nationally.

Understanding the health policy and key themes of current health policy development.

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Certificate of Sponsorship

Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website.

From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants.