Analyst - Sport Media London, England
Job description
The Company
YouGov is an international online research data and analytics group. Our mission is to offer unparalleled insight into what the world thinks. Our innovative solutions help the world’s most recognized brands, media owners and agencies to plan, activate and track their marketing activities better.
At the core of the YouGov platform is an ever-growing source of consumer data that has been amassed over our twenty years of operation. We call it living data. All of our products and services draw upon this detailed understanding of our 24+ million registered panel members to deliver accurate, actionable consumer insights. As innovators of online market research, we have a strong reputation as a trusted source of accurate data and insights. Testament to this, YouGov data is regularly referenced by the global press, and Meltwater 2022 report concluded that YouGov is the most quoted research company in the world. With operations in the UK, the Americas, Europe, the Middle East, India and Asia Pacific, we have one of the world's largest research networks.
YouGov. Living Consumer Intelligence.
The Culture
Diversity and inclusion are fundamental to YouGov. We are committed to giving the world a voice by capturing the opinions of all groups, including the ones that are often under-represented in research. We are also committed to making sure that our products and tools are free from any bias, as accuracy is key to what we do. None of the above can be done without having a truly diverse workforce, in an inclusive workplace. We are very keen on attracting and retaining the best talent. And best talent also means a diverse pool of talent, with various backgrounds and perspectives.
Supporting the wellbeing of our staff, including maintaining a good work and life balance, is important to us.
As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, veteran status, disability status, or any other characteristic protected by law. All employment decisions are made on the basis of occupational qualifications, merit, and business need.
We are looking for a talented Analyst for the YouGov Sport media team who brings strong analytical skills, balanced with robust project management and first-class communication skills.
YouGov Sport provides a wide range of insight services on a global basis to the Sports industry. Drawing on the power of YouGov data and tools as well as a range of world-class media monitoring resources.
What will I be doing day to day?
- Project management: to co-ordinate and manage projects of varying complexity either independently or as part of a team.
- Create searches and use bespoke media information tools to find relevant data. Collect, collate, extract and interrogate the resultant data.
- Perform advanced media valuation analysis and calculations in Microsoft Excel, using functions such as pivot tables, vlookup and data filters.
- Data analysis: looking into trends and identifying potential discrepancies and errors. Extrapolating and estimating data using robust samples, data models and logic
- Report production: producing bespoke analysis and reports for clients; creating a clear narrative from the data that enables the client to make data-driven decisions.
- Proofreading analyst’s reports and suggesting pertinent improvements to the written insight and presentation of data.
- To keep up-to-date with new data insights techniques and models, including how these can be translated and embedded into the business, whilst always looking to improve current techniques and models.
- To become the subject matter expert, being able to share knowledge with the team and with clients where applicable.
- To provide support to the Client Services team on ad-hoc projects.
- Excellent analytical skills with the ability to approach and solve problems.
- Proven track record of managing multiple projects and hitting deadlines in a fast-moving environment.
- Enthusiasm for day-to-day writing of evaluation reports and data analysis across a broad range of media.
- Experience in the media evaluation sector (in particular sports media) is desirable.
- Microsoft Office experience essential, including Excel to a high standard (i.e. vlookups, IF formulae, pivot tables and data filters).
- Possess a good, clear writing style and understand different uses of tables, charts and commentary.
- Effective communication to senior management level.
- Experience with data models to complete logical data extrapolation, estimation and/or regression analysis
- A strong interest in sailing, tennis, motorsport and/or football would be beneficial
Additional Information
An opportunity to contribute to the sport media landscape, supporting the delivery of insightful reports that shape the broadcasting and brand activities of high profile clients.
We offer some brilliant benefits and perks at YouGov, some of which include:
- LinkedIn Learning - we’re big on learning, so all YouGovers have first-hand access to the vast number of courses available on the platform
- Group Medical Insurance
To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at https://jobs.yougov.com/privacy
