
analyst New York, NY
Job description
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
What You’ll Do
We are seeking an Analyst to join the Analytics team within the Performance Media group at Horizon Media. The ideal candidate will have a passion for data-driven decisions that will improve results for a portfolio of clients. This role reports to the Senior Analyst or Supervisor of Programmatic Analytics, who is in the process of developing a rigorous test-and-learn process for Performance Media advertisers, which covers multiple discipline areas, including programmatic media, paid social, SEM, and affiliate marketing. Additionally, the Analyst will help support RTB optimization and strategy for these channels, helping drive effectiveness and measurement of media buying. This is a unique opportunity for a motivated individual to lead toward innovation and thought leadership throughout a vibrant and dynamic organization.
- 40% - Analyze information to bring forward insights and recommend optimizations to improve long-term results
- 30% - Support development of reports and dashboards to clarify results at scale
- 10% - Support the design and implementation of tests, data-driven processes and tools to advance client goals and Performance Media capabilities
- 10% - Support development of KPIs and reporting methodologies / forecasts to advance brand goals
- 10% - Communicate concise data points, trends, and measurement strategies to a broad audience - from development and technical experts to traditional brand managers
- Bachelor’s degree required plus 0 to 1 years of industry experience
- Coursework in statistics, mathematics, computer science, or engineering
- Working knowledge of digital display media; programmatic knowledge is a plus
- Strong analytical skills, including the ability to analyze raw data, draw conclusions, and make recommendations based on forecasted outcomes
- Basic proficiency with Microsoft Excel and PowerPoint
- Time-management and collaborative team skills
- Academic or applied exposure to programming/scripting (SQL, R, or Python)
- Experience with BI or dashboard tools such as Tableau preferred
- Excellent verbal and written communication skills, with ability to tell a story using technical findings
- Entrepreneurial drive and a passion to learn about any new programmatic/digital media technology
- A supporter of and advocate of diversity, equity, and inclusion
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