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UK Brand and Customer Marketing Manager - Industrial

Job Description

UK & Ireland Brand and Customer Marketing Manager - Industrial

Location - UK South East/Midlands

About You

You will be a strategic marketer, able to develop and lead the industrial strategy for the UK & Ireland - supporting lead generation and pipeline growth with a seamless brand and customer experience. You will lead the development and execution of omnichannel commercial programs and ensures UKI needs are integrated into the global innovation plan to deliver P&L targets and sustainable market share growth in UK market. You will be customer-centric in your thinking – managing marketing planning and execution with strategic Industrial Channel partners (distributors) as a key enabler to growth with industrial end-users and key accounts. You will act as a brand champion and portfolio lead, at a local level, leveraging our world-class brands to commercialise KleenGuard® PPE, WypAll® & Speciality Wipers – supporting category and portfolio strategy and execution within a UK market lens.

What is it like to work at Kimberly-Clark?

Kleenex®.Wypall®. Scott®. You already know some of our legendary brands—and so does the rest of the world. In fact, 25% of people in the world use Kimberly-Clark products every day.

A division of Kimberly-Clark Corporation, Kimberly-Clark Professional is focused on providing B2B solutions that help you make a positive impact on the people that matter the most.

The identity of each and every one of our employees makes us who we are and makes our global company of over 40,000-plus employees stronger because of it. We are in the business of providing better care for a better world, for everyone, everywhere. At Kimberly-Clark treating individuals with respect is the way we do business and the way we lead our industry and our world. We’re building an organisation that looks and thinks like our customers around the world and are searching for talented people with different perspectives and varied backgrounds. People like you. It’s all here for you at Kimberly-Clark; you just need to join us!

The role

This is a key role within our Kimberly-Clark Professional business for someone to define and develop winning value propositions, defining market segment strategy for 3-year strategic business plans. You will partner with Central & Regional Brand Marketing to build required innovation/renovation cadence to deliver on market segment strategy and support in-market launches with segment led-claims; Also provide those teams with market segment insights to ensure innovation/renovation projects fulfil local market needs.

Responsibilities will include:

• Adapts omnichannel commercial program design from Explode Growth markets and executes for assigned market segment, including creative, production, content, media, customer interface/engagement programs & lead management process

• Defines pricing plan for cluster on assigned categories.

• Adapts (or develops) Category & Brand Foundations, product claims & sales tools for region.

• Works with Sales organization to provide marketing support and to develop the business model & customer experience plan for the assigned market segment as well as identifying key account targets to develop joint growth plans

• Monitors performance of the market segment and marketing (ROI) and adjusts accordingly

• Partners with Central Integrated Marketing team to adapt & execute digital sales tool/ assets, SEO/SEM etc.

• Leverages marketing content in the Digital Asset Management System (DAM) where possible; where unique content is created, ensure it is uploaded & maintained in the DAM System

To be successful in this role, you will need a Bachelor Degree in business related discipline and strong experience in marketing/sales roles with a demonstrated track record of achievement and growth in leadership behaviour. Understanding of market dynamics, P&L management. strong business & organizational acumen.

Total Benefits

We offer competitive pay and benefits to employees and reward excellence and performance. Our belief in promoting a healthy work-life balance drives us to support our employees’ total well-being, offering comprehensive benefits not limited to gym memberships, private medical insurance, dental cover, employee assistance programme, cycle to work scheme, critical illness cover, travel insurance and a market leading defined contribution pension scheme.

Certain benefits, such as flexible work schedules and parental leave, can be tailored to meet specific individual needs, giving our employees the flexibility to manage their commitments inside and outside of work. We are proud to be rated as a top 100 workplace for working mothers for two years in a row.

To Be Considered

Click the Apply button and complete the online application process. A member of our recruiting team will then review your application and follow up with you if you seem like a great fit for this role

And finally, the small print….
The statements above are intended to describe the general nature and level of work performed by employees assigned to this role. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

#LI-Hybrid #LI-Remote

Kimberly-Clark is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

KC is a sponsor of the Recruitment and Employment Confederation Good Recruitment Campaign

Primary Location

United Kingdom- Flexible Location

Additional Locations

United Kingdom- Flexible Location - South East England

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time