Job description
Are you a social media trailblazer with 2+ years' experience working within Social Media?
Do you have a proven background of driving engagement and follower growth across a variety of social media channels?
If so, we have a great opportunity for a Social Media Executive to join our Regatta Digital team.
The Social Media Executive reports into the Social Media Manager and is a key function of the Digital Content & Marketing team. This role is responsible for contributing to and delivering the social media strategy, in addition to tailoring and delivering digital content for use across all social media platforms for Regatta. This role contributes to co-ordinating social media campaigns and communications for the Regatta brand, in order to reach & engage new and existing customers.
The Social Media Executive works cross-functionally with the internal Brand Marketing & Digital Design teams to ensure brand campaigns are effectively communicated alongside engaging and innovative social campaigns which align to the digital planner. The Social Media Executive is key in supporting the Social Media Manager to execute the social media strategy across all territories.
A collaborative position, this role also works closely with the Regatta Trade & wider Group Performance Marketing functions, ensuring that the social media plan supports the existing trade priorities. Furthermore, this role must be able to work closely with complementary social functions, including Paid Social & Customer Experience team representatives.
The Social Media Executive must be able to analyse data insights and support in the distribution of data to stakeholders regarding social performance across Regatta’s platforms, providing recommendations and highlighting opportunities for growth.
The Social Media Executive is consumer-first; focused on building long-lasting consumer relationships based on highly targeted and relevant brand engagement.
As our future social media exec, you will have:
- Strong understanding of changing social media landscape, up to date with popular culture, trends, industry news and evolving platform features
- Appreciation for consumer-experience, delivering innovative social content and communications which drive customer retention and brand loyalty
- Experienced in working cross-functionally to deliver change, with a “can do” attitude and hands-on solution-based approach
- Ability to communicate effectively both 1-2-1 and in larger groups
- Awareness of the importance in planning and developing social media content aligned to trading performance plan
- Experience in complying to General Data Protection Regulation (GDPR)
- Relevant international eCommerce regulations e.g. consent and targeting
Systems knowledge
- Social Scheduling & Analysis Tools e.g. Falcon / Hootsuite etc
- Digital analytics solutions e.g. Google Analytics (GA), Contentsquare
- Briefing and task management systems. E.g. Trello
We can offer you:
- Discretionary profit share bonus
- Pension
- Staff discounts
- Access to company benefits website
- 24 days annual leave + 8 bank holidays
- An extra day of annual leave for every 3 years' service up to an additional 3
- Enhanced Maternity & Paternity scheme after 2 years' service
- Birthday hours
- Company walks
- State of the art Head Office
- A paid day off for volunteering
- Free parking
- Subsidised canteen and Starbucks
- Cycle to work scheme
- Discounted gym membership
- Fitness suite with options including Yoga and Bootcamp classes
- Shower facilities including hairdryers and GHD straighteners
Our Regatta Family:
The Regatta Group supplies quality outdoor clothing and accessories through our 3 great brands - Regatta, Craghoppers and Dare2b - whether exploring the Amazon rainforest, walking your dog in the local park or cycling the Tour de France, we have what you need.
It’s a friendly, supportive family business – a place where bakers, dog walkers, book worms, students, parents, travellers, movie buffs, foodies, festival goers, musicians and more come together to create experiences consumers really appreciate.
The thing we all have in common, is that we share the same core values of Great Relationships and Entrepreneurial Spirit.
Our investment in the environment:
Sustainability is at the core of everything we do, and you will have the opportunity to support our Group wide sustainability committee and put ideas into action and really make a difference to the world we live in!
If this sounds like the role for you, please don’t hesitate to apply now.