Job Overview

Senior Website and SEO Manager

Job Description

Senior Website & SEO Manager

The Company

A well-established SaaS with an industry-leading enterprise information archiving platform used by some of the world's most highly regulated companies for their all-important, multi-channeled data capture is looking for a Senior Website and SEO Manager to join their vibrant and very social London office.

The Role

You will be responsible for developing and implementing a website marketing and SEO strategy to promote the brand and generate leads through organic traffic. With support from the website designer and developer you will lead any website refreshes and redesigns to improve the online experience and customer journey. Working with internal teams will be a crucial part of this role to ensure the site maintains the highest security standards and complies with appropriate laws and regulations.

What You'll Do

Create and implement a global website and SEO strategy that aligns with the business goals
Carry out website audits and implement site improvements to enhance the website experience
Drive improved SEO performance through content audits and SEO gap analysis
Continual conversion rate optimisation through the use of A/B testing
Ensure active campaigns and product launches are represented on the website
Be responsible for keeping the corporate website up to date, uploading the latest blogs and content pieces and creating new web pages where needed
Own and drive key website projects, collaborating with the Website Developer and Website Designer on website refreshes and redesigns
Work closely with the Website Developer to ensure the website complies with the appropriate laws and regulations and website security
Constantly review and improve the user experience along with the Website Designer
Ensure all copy received from the product marketing and content teams is optimised to boost visibility
Monitor and evaluate search results and search performance across the major search channels to improve rankings.
Measure and analyse web performance and visitor behaviour, making improvements where necessary to boost website traffic and performance
Perform technical SEO audits to identify issues and enhance visibility of the site in major search engines
Keep up to date with industry developments, including algorithm updates and reputable/reliable SEO industry best practice

About You

5+ years of website and SEO experience in a B2B business
Experience and proficiency with content management systems, ideally WordPress
Manage and optimise website content for SEO
Solid understanding of technical SEO including sitemaps, meta tags, JavaScript indexing, linking, redirects, keyword research, etc
Excellent knowledge of Google Analytics, Tag Manager, Data Studio, Search Console and SEMrush or similar tools
Experience in website integrations with marketing automation platforms and other applications
Outstanding project management and stakeholder communication skills
Strong reporting and analytical skills

This employer is committed to D&I and provides a chance to develop your career, voice your big ideas and garner recognition for them. Oh, and it's pretty lively and sociable should you wish to join in!