Senior Insight Analyst London, England
Job description
Are you an experienced data analyst keen to apply your skills working with a variety of data? Then this job might be for you.
Age UK has a wide portfolio of products and services, extending beyond cash giving, committed giving and events to include financial services, gaming products, independent living aids and a national helpline.
We are recruiting for a Senior Insight Analyst on a fixed-term basis of 12 months to join our Data team to lead and develop analytical insight to serve the needs of the organisation, with a key focus on the AgeCo’s financial product portfolio.
By scoping evolving marketing requirements and performing fit-for purpose and robust analysis, the successful candidate will deliver actionable insights resulting in better customer engagement, acquisition, retention and income generation.
Within this interesting and challenging role, you will produce propensity models (via logistic regression or other techniques) and customer segmentations for AgeCo and Fundraising products.
You will also lead on improving digital capability of the CRM analytics teams by contributing to the Age UK Website Analytics project, ensuring delivery of useable data for insight and analysis.
We are an ambitious team sharing the same common goal.
We are innovative, creative, and we take great ownership and pride in delivering positive solutions for the benefit of older people throughout the UK.
This role is offered on a Hybrid / London contract and will include travel to our modern co-working hub in East London (EC3N 2LB) once a week.
If you have a strong data background, with experience of data modelling and direct marketing we’d love to hear from you!
Must haves:
- Extensive use of statistical or database software, i.e. SPSS / SAS / T-SQL / R, to manipulate large databases.
- Proficiency in application of statistical analysis and data modelling in relation to campaign analysis, customer profiling, segmentation and propensity modelling.
- An understanding of Google Analytics.
- Working within a direct marketing environment.
- Managing relationships with internal clients to tight deadlines.
- Strong numerate / statistical background.
- Strong communication skills.
- Tableau / Power BI.
- MS Office applications.
- A degree or equivalent in a numerate discipline i.e. Maths or Statistics.
What we offer in return
- Competitive salary, 26 days annual leave + bank holidays
- Excellent pension scheme, life assurance, health cashback plan and EAP.
- Car Benefit Scheme, Cycle to Work Scheme and Season Ticket Loan.
- Techscheme - buy any tech from Apple or Currys, up to £1000, and spread the cost over 12 months, interest free
- Heka Fitness & Wellbeing Benefit.
- You Did It Awards – recognition awards from £100-250.
Additional Information
This role is offered on a fixed-term contract for 12 months, to cover an existing member of the teams' maternity leave.
For a full list of benefits please click here https://www.ageuk.org.uk/about-us/jobs/employee-benefits/
Age UK is an Equal Opportunities employer and positively encourages applications from suitably qualified and eligible candidates, regardless of age, sex, race, disability, sexual orientation, gender reassignment, religion or belief, marital/civil partnership status, or pregnancy and maternity. We guarantee an interview to disabled candidates who meet the minimum criteria. We welcome requests for flexible working.
Age UK is committed to safeguarding adults at risk, and children, from abuse and neglect. We expect everyone who works with us to share this commitment.
Early application is encouraged as we will review applications throughout the advertising period and reserve the right to close the advert at any time.
Age UK politely requests no contact from recruitment agencies or media sales. We do not accept speculative CVs from recruitment agencies nor accept the fees associated with them.
