Job description
We are looking for a Senior Digital Account Manager to join us at Revere to manage the ‘Content and Experience’ component of our Technology Solutions offering. You will need experience across interactive content platforms, marketing automation, CRM and a consultative approach in advising clients. If you are highly proactive in evolving services and solutions and recognise that the most appropriate use of martech is always changing, we want to hear from you.
The Role
The role will work seamlessly with the Paid Advertising & Social Manager and the Growth Marketing Manager, reviewing insights and utilising these to improve the activity’s performance. It will put in place a suite of leading martech tools that are appropriate for our clients and where relevant, utilise the client’s own applications as part of our activity.
The role will require a comprehensive consultative approach across a wide range of martech including CRM and webinar and event platforms, and be able to build connections to join up martech activity, achieving the best possible performance for our clients, and all aligned the strategic objectives of Revere’s Vision.
The role will have a client-facing aspect, advising and building relationships with key client contacts on an ongoing basis, including retained services; this role is key in building an invaluable extension to the client’s team. Your advice will be sought and prove to be invaluable for our clients. You’ll manage the martech roadmap and plans for our clients and then implement successfully, delivering success through a joined-up approach.
The role will guide peers and key stakeholders for the adoption of new martech solutions, championing knowledge sharing to benefit the successful sell-in of new solutions for our clients.
Key Responsibilities
Team management
- Work closely with the Head of Technology Solutions to evolve our martech and digital marketing specialism, growing and nurturing new and existing employees via their Boost Advance plans
- Assist the Head of Technology Solutions in defining areas of evolution for our content and experience stream
- Lead 121 and personal development discussions with direct reports, and drive their personal growth inline with overall departmental focus and goals
Innovation
- Always critiquing the services we’ve adopted and proactively identifying where further opportunities could develop. You’ll have daily input into our appropriate use of martech, and be provided with the necessary insights and collaboration via our data specialists
- Lead the identification of new tools and partners that can support, enhance and improve our solutions
- Bring on board new service streams in a timely fashion. This could include DM, CRM consultancy, events, webinars and auditing services to achieve the very best performance for our clients from the martech that’s deployed
- Manage Revere’s marketing automation services, including developing lead scoring and nurture flows within multiple platforms, and be able to guide and advise clients irrespective of their martech stack. You’ll be able to plan and deliver leading automation activity that supports wider activation
Consulting
- Support the Client Services Director to ensure clients receive exceptional service and delivery, on time and on budget
- Be able to consult and advise clients across a wide-range of martech solutions, including some applications that are licenced directly by clients such as CRM platforms. Having a working knowledge across various martech channels will be vital here
- Manage Revere’s marketing efforts from a martech perspective, treating Revere as if a fully paid client. Working with the Marketing Manager, be forthcoming in suggesting new, bold strategies to aid efforts centred around BD, tech stack or inbound/outbound activities to attract our ICPs within our target organisations
- Drive the delivery of meaningful training sessions internally, utilising specialists within your team. Help build digital capabilities and confidence across Revere to enable all teams to sell an ever-evolving range of services
- Comprehensive planning and delivery mindset, understanding the importance of having thought-through, strategic plans in place for the successful delivery of client activity
- Ad-hoc consultancy across campaign activation in support of specific objectives
Operations
- Input into operational functioning of Revere with ideas and suggestions that can boost our efficiency of working across all teams. Work with the Operations Director where required and deliver operational change that will make a real difference
- Working with the Head of Technology Solutions, lead the cost benefit analysis of all offered services and proactively introduce emerging, industry-leading martech
Corporate and Social Responsibility
- Support and drive the dept. involvement with Revere’s values and CSR initiatives. Ensure that they are at the centre of all discussions and decisions that are taken
The team
Technology Solutions is responsible for the scope and delivery of a wide range of technology-focused services via our specialist teams, and are always focused on delivering results for our clients.
From consultancy across Martech and bespoke application developments, to paid media activation via social and programmatic or end-to-end ABM/ABX and marketing automation services, the Technology Solutions team is always current and an invaluable extension of our clients’ teams.
The Person
Key Skills
- Experience in a similar role within a marketing agency, managing marketing specialists and implementing new solutions and services via a wide range of martech applications
- Be objective driven and demand the same of others. Proven ability in doing the right thing, not the easy thing in accordance with Revere’s values
- Proven ability in collating performance through CRM as the hub of information exchange. Use, enhance and update contact data to drive personalisation at every relevant point
- Extensive ability in marketing automation, demonstrating successful consultancy through to implementation of automation solutions, and operational excellence via nurture flows, lead scoring, and driving ROI and financial gain for clients
- Experience of rolling out new approaches, such as personalised websites, interactive video and animated, bespoke landing pages for clients. Have used data connections and integration of martech to achieve these innovative delivery routes
- Be highly analytical, with a logical mindset that enables you to act based on performance data. Work with our data team to get the insights you need to make informed, operational decisions and to adjust Revere’s martech stack
- Be adaptable and comfortable holding martech-focused conversations with both internal and external stakeholders
- Thrive on developing others, passing on experiences and being able to identify where skills training is needed and how it’s best delivered. Always have a results-driven mindset in everything you do
- Have a strong project management approach and apply best practice as required
- Be performance-orientated, adaptable and enjoy the challenges that come with a team running multiple different projects at the same time
- Have strong communication skills to interact with team members, leadership, and clients
- Experience managing and leading other digital marketeers across a wide-range of responsibilities and skillsets
- Have analytical skills to develop effective strategies, identify challenges before they fully materialise and be able to influence outcomes based on performance analysis
- Proven collaboration skills
About the Company
A strategic B2B technology marketing agency that uses intelligence, creativity, and reach to accelerate and amplify your impact.
Revere helps B2B companies find their space in a crowded, fast-moving world. From market intelligence and strategic storytelling to visionary creative and digital impact, we develop B2B marketing with meaning – opening up a value-driven dialogue between brands and their ideal business customers.
Three key principles guide our approach:
1. Human intelligence for deeper engagement
2. Connected strategy for longer-term value
3. Inspiring experiences for market differentiation.
Our people make us outstanding, so our clients get maximum benefit from working with our teams. At Revere, it’s this talent, commitment and team spirit that truly delivers a personal and engaged approach to each client’s marketing success.
Our values
- We do the right thing
- We aim to wow
- We promote openness and transparency
- We hire and develop the best people
- We trust in our team
- We take social & ethical responsibility
- We focus on continual improvement
www.thisisrevere.com – check out our social feeds for a glimpse into what it’s like to work here!
Equal opportunities, equal treatment.
It is our policy to promote an environment free from discrimination, harassment, and victimisation. An environment where everyone receives equal treatment and all decisions relating to employment are objective, free from bias, and based solely on work criteria and individual merit. We will always aim to find the right balance between personal requirements and business needs.
What we Offer
- Accredited Place to Work by Best Companies (www.b.co.uk/companies/revere)
- Competitive starting salary, including a yearly performance related pay review
- Starting at 25 days annual leave (3 to be taken over Xmas) plus UK Bank Holidays
- Enhanced sick pay, maternity and paternity pay schemes, eligibility subject to length of service
- A structured, tailored personal development plan (Boost Advance) to support your career and boost you to where you want to be, including regular training sessions from internal and external subject leaders
- A wellbeing programme (Boost Mind) to support your physical and mental health
- Structured and bespoke management training programme, Boost Leap
- LinkedIn Learning subscription providing access to over 13,000 courses and financial support to pursue external qualifications, if required
- Matched charitable donations (up to a maximum of £250) and a paid day off to volunteer each year
- Work Anywhere - gain the flexibility to work from wherever you will be most effective
- An additional paid day of leave to do something Meaningful, once you’ve passed probation
- Revere Boost benefits programme, including regular social / wellbeing activities
- Be eligible for an Epic Adventure once you’ve worked with us for 5 years
- Comprehensive private medical cover through Vitality Healthcare membership, offered once you’ve passed probation
Job Types: Full-time, Permanent
Salary: £40,000.00-£55,000.00 per year
Benefits:
- Additional leave
- Company events
- On-site parking
- Private medical insurance
- Referral programme
- Sick pay
- Wellness programme
- Work from home
Schedule:
- Monday to Friday
Work Location: Remote