Search Account Manager London, England
Job description
We help brands make BOLD MOVES
Nowadays, brands want rapid, spectacular growth and they expect media to deliver it.
Clients used to give us media briefs that said “deliver 80% awareness” or “give me an impactful Christmas campaign.”
Now we hear
“Take me from 4th to 1st in my category”
“Help me grow 10% in a market declining 10%”
“Make me the most loved brand in my industry”
These are huge asks of media, that can’t be met through tweaking the media plan of two years ago.
Decades of advertising research prove that without a big change, large brands stay large and small brands stay small.
This is why Zenith help brands make BOLD MOVES.
Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers.
Bold moves are backed up with a solid forecast – they are a better path to growth.
Bold moves build a partnership – we believe in this approach so much we link our growth to your success.
Bold Moves bring bigger ROI
This approach works for our clients, our people and consumers – it’s why we are recognised as the UK’s best media agency.
About the role:
The Search Account Manager will support the team with strategy and best practice implementation across Google & Bing for the UK market. The scope of work is for the UK HP Store whilst also working in a central capacity to support the HP EMEA Hub.
In addition to maintaining a strong hold over day-to-day Google Ads activity, you will also make strategic recommendations and work with the Account Director to manage an innovation roadmap based on existing frameworks to drive ecommerce success for your client.
This role will not be limited to Google Ads, but will ensure seamless integration across other relevant channels, data sources and functions, including Search Ads 360, retail insights and content optimisation to deliver against the client’s performance objectives successfully. This requires a candidate who can clearly identify and communicate key insights and retail industry opportunities across multiple stakeholder teams.
Reporting directly into the Account Director, a candidate must be motivated & have the desire to be a leading figure within the agency.
Key Responsibilities:
- Become the agency’s voice for senior client stakeholders
- Improve communication flows and lead calls with local HP teams
- Lead and inspire a team of 2 Junior Managers and 1 Account Executive
- Deliver client account growth strategies and an innovation roadmap
- Work closely with the Technology & Intelligence team to develop new Google technology to drive results
- Nurture key partnerships with Google, Bing, SA360 etc.
At Zenith UK, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger. It enables a greater idea exchange, which fosters innovation and creativity, and enriches our perspective. We are committed to Publicis Groupe’s wide variety of talent engagement and inclusion programming, and encourage our people to take an active role in continuing to drive positive change within our agency.
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