sales and marketing United Kingdom
Job description
Are you?
Passionate
Energetic
Commercial
Inquisitive
Resourceful
Do you?
Emotionally connect with people
Innovate to grow
Is your attention to detail driving others insane?
Do you simply love Sales & Marketing and your track record speaks volumes?
Rufflets and its mission
Rufflets is a home of extraordinary restorative experiences, delivered responsibly, in a beautiful destination. We bring people together in health and joy.
We are now recruiting to fill the key role of Sales & Marketing Manager, and the successful candidate will be an exceptional individual who lives and breathes the promotion and sale of curated hospitality experiences.
Key responsibilities and accountabilities
The primary responsibility is to generate sales, nurture the existing client base, research and deliver new accounts, and seek new business.
The primary accountability is to maximise the hotel profitability through creative and selective promotion and selling (from budgeting to P&L delivery).
The role
Develop and deliver the company sales & marketing strategy – from ideation to campaign planning to execution and debrief – this role will cover every aspect of marketing.
Working closely with the revenue team to create sales and marketing campaigns to deliver budgets.
Using data – analysing and drilling into the information at hand to make smarter business decisions and ensure that activity is laser focussed.
Designing marketing collateral such as posters, flyers, hospitality brochures, newsletters, and mail shots.
Ensure brand identities are reflected and represented appropriately in all activity and highlight areas where improvements can be made.
Continually seek new methods and channels to promote Rufflets.
Ownership of organising promotional assets and calendar of content for social media, CRM and website channels.
Assist in the organisation and promotion of our attendance at exhibitions, FAM visits, trade shows and external events.
Brief into and liaise with relevant design and print suppliers.
Planning digital marketing campaigns, including web, SEO/SEM, email automation platforms, social media and display advertising (agency managed).
Maintaining our social media presence across all platforms.
Measuring and reporting on the performance of all digital marketing campaigns.
What we are looking for
- An experienced sales and marketing professional, ideally from a luxury hotel background.
- An outgoing personality with the natural ability to put others at their ease by creating real emotional connections.
- Exceptional levels of attention to detail.
- Creativity in problem-solving.
- Thriving both independently and as part of a team.
- Experienced in working with digital design agencies.
- Understanding of AI-enhanced marketing and curiosity to exploit its benefits.
- Passionate and knowledgeable about food and drinks.
- Driven to provide outstanding hospitality.
- Excellent administrative and IT skills.
Our values
- Share joy - We show our joy by being proud, accountable, caring, excellent in what we do and by being a family. So, our guests can live their joy through extraordinary experiences in an extraordinary place.
- Genuinely hospitable - We take a genuine and sincere interest in our guests' experience and in our fellow team members, we are gracious and welcoming hosts, passionate about creating extra-ordinary experiences.
- Meaningful altruism - We seek and embrace diversity, opinions, preferences, we treat others the way we want to be treated.
- Act with integrity - We are honest, we do the right thing, we are fair, we act with our core values always at heart.
- Responsible - To communicate, to do - implement, to always improve, to add value, to be an ambassador for ourselves and Rufflets, to take ownership and be accountable.
- Uniqueness - We are unique in our offering, product and delivery set within a uniquely historical destination: it's the land, the people and its produce.
- Authenticity - A clear stream that runs through Rufflets and everything we do and say. Simplicity of thoughts, produce and execution.
- Generosity of spirit - We wear big-heartedness and kindness on our sleeves. Reliable, dependable, trustworthy, able to deliver on what we say.
If your values match ours, we are also looking for your ability to...
- deliver an outstanding sales experience;
- captivate guests and fellow team members;
- anticipate desires and interpret situations;
- care with simply wonderful gestures;
- adapt quickly to different situations;
- share your outgoing personality by being friendly and approachable;
- exude bags of energy and enthusiasm in working as part of a team.
Job Types: Full-time, Permanent
Salary: £30,000.00 per year
Benefits:
- Discounted or free food
- Employee discount
- Free flu jabs
- On-site parking
- Private medical insurance
Schedule:
- Monday to Friday
Supplemental pay types:
- Performance bonus
- Tips
Ability to commute/relocate:
- St Andrews: reliably commute or plan to relocate before starting work (required)
Work Location: In person
Expected start date: 28/08/2023
