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Marketing Scientist

Who is mSix&Partners

mSix&Partners is the fastest growing media network in the world. We have marked the chapters of our expansion with new client relationships: TalkTalk helped us open our doors in the UK, Toyota enabled us to grow into EMEA and EA has strengthened our presence and offering in APAC and North America. Today we have 49 offices operating in 41 markets, and this role of Marketing and New Business Executive is key to our continued growth and success

Our business is Built to Pioneer:

mSix&Partners is a joint venture between independent creative agency The&Partnership and WPP, the world’s largest advertising group, drawing on the best of both worlds. Because of this unique structure, we create new operating models that integrate agency functions and often embed our people into our clients’ marketing teams. Our ability to come together with our clients, regardless of whether co-located or working remotely, has proven critical to our success. We have grown 31% in terms of billings and 51% in terms of net sales year to date, versus 2020. Over the past year, there have been an impressive 9 new business wins in the UK.

The way we behave - Honest, Energetic and Pioneering:

• Honest: we build trusted relationships through openness, focus & clarity
• Energetic: we meet people with warmth & positivity. We say ‘yes, and not ‘yes, but.’
• Pioneering: we drive forwards, looking for new technology, new ideas & new sources of growth. We are driven to look for the next innovation, to meet our clients’ challenges

We are known for delivering great award-winning work for our clients. Last year we won The Drum’s Automotive Social Media Awards for Toyota and the Prolific North Award for best use of data and insight for Talktalk. We have also been shortlisted for many awards including the Digiday Awards for Most Innovative Media Agency and Best Place in Young People’s Careers.

We have been awarded the IPA CPD Gold accreditation in the UK for continuous professional development of our people for 3 years in a row, and in 2022 we won the IPA CPD Platinum accreditation from a select group of agencies. We have won Campaign’s Best Places to Work 2022, which recognises mSix as one the best employers in our industry, showing our commitment to our culture of learning and our focus on the professional development of all mSixers, in order to become the most important place in their careers. In 2022, we also won Campaign’s best places to work.

What is the role?
Taking responsibility for delivering effective analysis to enhance our clients media buying and planning by running analysis and sharing across the planning and client teams in a manner that leads to better business decisions. This role will work on a main client – enhancing their media through hands on data analysis. This position does not currently require managing direct reports – but likely to change as the work expands.

Where is the role based?

London - hybrid working options available

What does the Market Science team do?

Enhance our client media buying and planning through useful insights bringing together different data sources and methods. We work across all the mSix practices to build data backed decision making in a consultant type role. Our projects vary from complicated geo-temporal demand modelling to simplistic excel analysis – using the tools and resources available to answer the question at hand. A small, growing dynamic team – we pride ourselves in the value we add to our internal teams and the clients we work across with precise, accurate, and insightful data analysis.

What will be your responsibilities?

• Consulting / client problem solving: Listen and understand client issues. Gather information. Consider the contribution of data and analytics. Suggest options.

• Data Formatting: Format data using Excel or R. Create data frames. Understand data matrices. Prepare data for analysis.
• Data specification: Be able to write a data specification based on the requirements of a specific project.
• Descriptive Analysis: Undertake basic descriptive analysis in Excel or R. E.g. histograms, X,Y plots, Correlations etc
• Model building and Testing: Run standard and advanced models, review results and test additional specifications to determine the best way forward to answer the clients question

• Project management: Day to day project management to help ensure projects are delivered on brief and on time
• Recruitment: Be able to source and interview the levels below your level
• Team Management: Be able to manage the grades below you
• Training: Help train other members of the team and contribute to agency training

Who are you?

• Quantitative graduate with solid experience in a marketing, media or business planning environment
• Masters in quant preferred
• Experience running MMM, incrementality tests, optimisation and other forms of media analytics tools in R or other coding languages
• Excel skills: Be proficient in the use of excel. Vlookups, indexing, Writing formulae.
• Programming capabilities in R and Python – intermediate level okay, advanced preferred – able to write functions, manipulate data, research functions and run linear and non-linear regression models in R.
• Proficiency in Microsoft products and building power point decks for analysis
• Detail oriented, takes pride in accurate and clear outputs based on triple checked data
• A desire to ensure insights are applicable and utilised by the recipients
• Clear experience developing insights that drove business change and growth
• Programming capabilities in R and Python – intermediate level okay, advanced preferred
• Entrepreneurial spirit – willing to take on new challenges, and look into answering client questions in new ways with new data sources
• Digital media channel experience a plus

Our Diversity, Equity and Inclusion commitment:

We are committed to being a diverse, equitable and inclusive agency with the aim to build and retain teams that represent the communities we operate in. Our Global employee-run DEI group, The Collective, are pioneers in delivering and maintaining accountability of these commitments.

We were the first media agency in the UK to launch an internship programme – Ambitious About Autism, designed to actively champion neurodiversity and unlock the potential of young autistic adults. Now in its fourth year, our commitment continues, expanding our already successful internship programme and calling the industry to open their doors and minds to young autistic talent.

Further to this commitment to pioneering diversity and equality in our business, we welcome people of all backgrounds into our agency. We want our people to bring with them diverse attitudes, opinions and beliefs into a culture where they are treated with respect, can be comfortable being their authentic self and feel like they belong. We are therefore keen to encourage applications from people from all walks of life and we want you to be at your best throughout the recruitment process.