product marketing United States
Job description
at DigiCert
United States
ABOUT DIGICERT
We’re a leading, global security authority that’s disrupting our own category. Our encryption is trusted by the major ecommerce brands, the world’s largest companies, the major cloud providers, entire country financial systems, entire internets of things and even down to little things like surgically embedded pacemakers. We help companies put trust—an abstract idea—to work. That’s digital trust for the real world.
DigiCert owns and operates the brands of DNS Made Easy and Constellix which are known as the industry leaders in the DNS industry. This role would be focused on working with these brands and the new brands that are part of DigiCert’s DNS businesses.
THE ROLE
We are looking for a mid-level product marketing professional with experience in the enterprise networking market. You will work with the Director of Product Marketing to define and refine messaging for our managed authoritative DNS and performance monitoring offerings. As part of our high-performance product marketing team, you will work closely with peers in product management, marketing, and sales to drive traction with enterprise customers.
ABOUT YOU
You are a self-starter able to navigate a medium-sized organization - taking ownership of initiatives to make sure they are executed and executed well. You pride yourself on being a reliable teammate and expect others to be the same. You pay attention to detail and are organized with a natural ability to balance long term initiatives and ad-hoc requests.
WHAT YOU WILL DO
Translate technical product details into value-based messages
Create buyer personas to understand their journeys and jobs to be done
Tell stories using blogs, white papers, webinars, videos, and other formats
Understand market trends and competitors
Manage search engine optimization for dnsmadeeasy.com
Write and test copy for email campaigns targeting multiple market segments and industries
WHAT YOU WILL NEED
3+ years b2b product marketing experience
5+ years b2b demand/lead generation experience in enterprise IT or cybersecurity
A demonstrated passion and ability for content creation
A habit of simplifying complex topics into concise and compelling messages
Ability to work in a fast-paced environment that requires occasional consensus-building
Basic understanding of networking fundamentals like TCP/IP and DNS
Technical background is a big plus
Proficiency with Microsoft Office Suite, Google Analytics 4 (GA4), [DNSME CMS here], and [DNSME MOPS here]
Familiarity with Adobe Creative Suite
Bachelor’s degree or equivalent work experience
DIGICERT BENEFITS
DigiCert offers a competitive benefits package for all of our full-time employees. If you want to know more about them, please reach out to us at [email protected].
Learn about our culture here - > https://www.linkedin.com/company/digicert-inc-/life/?viewAsMember=true
DigiCert is an Equal Opportunity employer and is committed to diversity in its workforce. In compliance with applicable federal and state laws, DigiCert prohibits discrimination on the basis of race or ethnicity, religion, color, national origin, sex, age, sexual orientation, gender identity/expression, veteran’s status, status as a qualified person with a disability, or genetic information. Individuals from historically underrepresented groups, such as minorities, women, qualified person with disabilities, and protected veterans are strongly encouraged to apply.
