Marketing Executive (Product Marketing)

Location: Holborn, London, UK.

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  Delivering global marketing campaigns that build our brand and deliver high quality sales leads.
• Write compelling value proposition messaging to support global campaigns and marketing materials across multiple sectors.
• Develop and nurture a network of internal content contributors to generate a continuous stream of high-quality content such as podcasts, webinars and white papers for distribution across all available channels.
• Analyse campaign data reports to improve sales lead conversion rates to revenue capture.
• Collaborate and coordinate with other functional departments within marketing such as Regional, Creative and Automation in order to project one shared marketing voice.
• Support new products launches and product enhancements in line with sector priorities through multichannel marketing programs.
• Support all aspects of Argus’ participation at key industry events to highlight thought leadership that elevates our brand in the marketplace and positions our offerings.
• Willingness to learn the vocabulary of the markets that Argus serves, gaining an understanding of market structure, trends and participants
• Demonstrate nimble work habits whereby you seize upon fast-breaking market trends or movements to produce timely and topical marketing campaigns.

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  Have campaign execution and content development experience within in a B2B information or data provider, commodities industry experience a plus
• Possess excellent written skills with proven ability to produce high quality collateral, drawing on internal experts
• Are naturally curious and are interested to learn about commodity markets and price reporting agencies
• Understand demand generation principles and executing go-to-market tactics across the marketing mix
• Experienced in working with marketing automation and CRM software and know how to leverage these tools to accomplish marketing goals and deliver insights.
• You are self-directed to continuously adapt to achieve required tactical activity.
• Have high attention to detail and produce quality work in a timely manner.
• Thrive on building substantive internal and external relationships, working as part of a team and continuously learning.
• Are excited to solve problems from start to finish: identify causes, recommend solution, and implement.

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  Related B2B marketing experience
• Able to navigate a complex environment involving stakeholders in various business functions and regions
• Able to balance the desires of the stakeholders with the needs of the Argus business and marketing objectives
• Commercially driven and ambitious to prove the ROI of marketing campaigns
• Project management experience
• A bachelor’s degree in a related field (preferably in marketing)
• Data driven and keen to draw insight from complex marketing data to feed into marketing strategies
• Pragmatic and good at building strong relationships across multiple teams, including with sales and content experts
• Able to navigate a complex matrix environment involving stakeholders in various business functions
• Strong written communication and analytical skills
• Others: energetic/positive, good communicator, detail and result oriented, planning and management skills, readily adaptable to changing market and organizational requirements, customer focussed, and goal/results oriented

• Competitive salary and company bonus scheme
• Group pension scheme
• Group healthcare and life assurance scheme
• Flexible working environment
• 25 days holiday with annual increase up to 30 days
• Subsidised gym membership
• Nursery Workplace Scheme
• Season ticket travel loans
• Cycle to work scheme
• Extensive internal and external training