Job description
Overview
The Asda Brand PR team is looking for an enthusiastic and organised PR assistant to play a critical role in the day to day running of the Asda Press Office – with opportunities to learn and develop skills across the PR mix of one of the UK's best-known brands.
Key responsibilities
- Support the Asda Brand PR team in managing a busy press office calendar; identifying newsworthy stories, drafting and selling-in press releases to drive coverage
- Working with the Senior Press Officer and our PR agency, manage all sample requests and media mailers for the Asda Brand
- Support with press and influencer events as required
- Develop strong relationships with media and influencers through regular contact and meetings
- Conduct press office coverage tracking and reporting – sharing with relevant stakeholders across the business
- Support the wider team as necessary, monitoring competitor activity and identifying trends
Essential skills and experience
- A degree or equivalent qualification in PR or Marketing
- Strong verbal and written communication skills
- Highly organised and effective time manager
- Passion for food and drink
- Willing to learn and get involved with new projects and opportunities
- Valid driving license
Work Where it Works
If flexible working is important to you, then look no further! At Asda we are proud of our culture and our commitment to flexible working. This role is based at Asda House, Leeds with the opportunity to work from home 2-3 days per week
You will also get an excellent benefits package including;-
- Discretionary company bonus
- Company pension up to 7% matched
- 10% colleague discount, free parking and many additional rewards.
We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves.