Job description
Bloom & Wild is re-inventing the $60B global flower industry. Over a billion flower exchanges take place every year and industry satisfaction levels are low. Driven by our vision of creating the destination for making life a little more thoughtful and beautiful, we do things differently. From inventing letterbox flowers to founding The Thoughtful Marketing Movement. And we’ve seen impressive traction to date - we are Europe’s largest direct to consumer flower company.
In January 2021 we announced our £75 million Series D funding round, led by General Catalyst (backers of Airbnb and Deliveroo), alongside other top tier investors including Index Ventures (investors in Wise and Glossier). We are home to a family of 3 strong brands, Bloom & Wild, bloomon and Bergamotte, having acquired bloomon in April 2021 and Bergamotte in July 2021. Together, we are active in 8 countries.
We really care about creating a diverse and inclusive team and we welcome people from all backgrounds, with different perspectives, ideas and experiences to work with us. In our team, everyone has the freedom to give their opinion, grow in their career and be part of a genuinely caring and inclusive team.
Brand & Creative at Bloom & Wild
Within the brand & creative team we’re a vibrant and dynamic bunch of 15 creative thinkers across 3 disciplines: brand (including brand management, brand partnerships and social media), creative (including creative concepting, art direction and copywriting, production, graphic, content and physical product design) and communications (consumer and corporate PR). We’re responsible for our global brand strategy and creative output and work with teams across the business in all markets to bring this to life.
We use customer insight and creative flair to build uplifting and innovative brand experiences for our customers and constantly challenge ourselves to do better. We collaborate closely with Research to inform our thinking, the Range and Business Development teams on designing our products and services, with the Germany team on plans that resonate in their local market and with our Digital Product and Design teams on our website and app.
We’re passionate about who we are as a brand and how we show up creatively in the world - and we love seeing Bloom & Wild grow, so we work at a fast pace, pouring thought and care into everything we do.
The role and ways of working
We’re looking for a Midweight Designer to join the Bloom & Wild creative team. Reporting to the Lead Creative, they will work alongside creative designers, copywriters, and production to help bring beautiful, thoughtful ideas to life that delight our customers. We’re looking for someone who is forward-thinking, curious to learn and expand their knowledge and skill sets, and excited by the meaningful impact their work can have.
The creative team is responsible for all of the brand’s creative output across organic and performance social, email, blog, and packaging, as well as the design of non-fresh product e.g. vases, and influencing our floral design through inspiring seasonal creative direction. We work on larger campaign activity, developing brand media campaigns for TV, OOH, Print and social, as well as brand activations and exciting partnerships like our recent collaboration with Liberty.
The team works closely and collaboratively with the brand team to shape brand storytelling and deliver outstanding content and experiences that set us apart. We bring together customer insight, business intelligence, and creative flair to build a compelling brand experience across content, products, and services that unlocks customer acquisition and retention.
Responsibilities:
- Working with the wider design and copy team to create original and templated assets for all digital and offline channels - including emails, bouquet care booklets, inserts, marketing, social media and more
- Working alongside our copywriters and other creatives to help create content for our website and app
- Contributing to creative ideas for seasonal shoots and campaigns, across both creative still life and social content. Working alongside the Lead Creatives on aspects of creative planning, shoot execution on-set, and creative rollout for the brand
- Constantly striving for best-in-class designs and keeping up to date with the latest trends on constantly evolving channels
- Developing a deep understanding of our customers and helping drive their engagement with our brand through beautiful, thoughtful designs
- Understanding and interpreting briefs to help both internal and external functions deliver impactful work
- Contributing to the continual growth and improvement of our brand identity by sharing ideas and suggesting creative solutions, taking part in inspirational shares and concepting sessions
You:
- Design skills: you can design beautifully following brand guidelines, as well as understanding the platform or channel that you’re creating for
- Commercial savviness: you’ll be able to understand how the briefs you’re working on impact bigger business objectives
- Collaboration: you’ll enjoy working in a team - we’re a collaborative group of creatives who share our ideas to make sure the product and company are constantly moving forward
- Curiosity to learn: you’ll be open to learning new things and building on your own knowledge, whether that be about design, creativity, or our industry as a whole
- Communication: you’re comfortable presenting your work in front of the team and others in the business
- Ideas & Insights led: you can contribute ideas and use insights and creative testing to inform them, staying close to the results of your work and finding ways to use these learnings to further inform your thinking
- Have other creative expertise and interests, ranging from illustration to styling, lettering, content creation, or anything else - we’re a diverse group of creatives who love to expand our skill sets and flex our creative muscles!
It would be great if you also…
Why Bloom & Wild?
To care wildly for our customers, first we care wildly for our teams. We work hard to craft a culture of thoughtfulness and care, where there is a strong sense of inclusion and belonging, enabling all of our people to thrive and be successful each day.
Work that works for you
- Flexible working (core hours from 10-4pm)
- Work Abroad for up to 30 days each year
- Summer hours: every Friday afternoon off during July and August (trialling in 2023)
- Share in our success with a choice to take equity options from day 1
- Enhanced family leave policy and a workplace nursery scheme
- 1 day per year to volunteer on a project that’s close to your heart
Time off
- 25 days’ holiday + your birthday and bank holidays each year
- Option to buy an extra 5 days’ holiday each year
- Flexible bank holidays - trade a bank holiday for another day that fits your beliefs, values and celebration calendar
Health & Wellbeing
- Health cash plan through Simplyhealth
- Mental health support through Open Up, including access to online therapy sessions
- Allies and champions groups
- Mental Health First Aiders and awareness training for our managers
- In person and virtual yoga every week
- Cycle to work scheme
- Our office kitchen is stocked with healthy drinks and snacks to keep you going
- Financial wellbeing support through Bippit
- Workplace pension contributions
Growth & Development
- A flexible training framework for every stage of your career development through our Bloom & Learn programme
- Access to the Goodhabitz learning platform
- Mentee and mentor opportunities with our external partners, such as The Women's Association and Future Founders
- Internal & external Speaker Sessions on a variety of different inspirational topics
Moments that matter
- Social & wellbeing monthly calendar
- We love to celebrate birthdays, anniversaries and other important milestones!
- Summer and End of Year events, team lunches and post-peak celebrations
- Irresistible discounts on our products, blooms & subscriptions!
Our Hiring Process
The majority of our interview process will take place remotely via video. This will involve an initial chat with our Lead Creative. Successful candidates will be briefed on a creative task, and be invited back to present their work to members of the creative team and Creative Director.
Your application experience is important to us and we’re keen to adapt to make every interaction even better. We welcome feedback on our recruitment process and would love to hear from you directly on how we can improve. If you have any suggestions please feel free to let us know.
Bloom & Wild
www.bloomandwild.com
London, United Kingdom
Aron Gelbard
Unknown / Non-Applicable
51 to 200 Employees
Company - Private
Gift, Novelty & Souvenir Stores
2013